Experience

• 

  Fauji Foods Limited

  • Lahore, Pakistan

  • Area Sales Manager

    • Jun 2018 - Present
    • Lahore, Pakistan

• 

  Dalda Foods Limited

  • Lahore, Pakistan

  • Area Sales Manager

    • Mar 2016 - Jun 2018
    • Lahore, Pakistan

     Sales Planning, Management, execution and follow-up.  Ensure Company assigned Revenue and other KPIs management. Warehouse managements and SOP implementation  Safety SOP management To achieve Area goals/targets in line with Regional objectives.  Keep close monitoring of competition and suggestions as per requirement. Area and Territories Development People/resource, Management, utilization and development. Exploring new opportunities and channel development Pull & Push strategy planning and ensuring execution Liaising between RO and all stake holders ( Distributors and Trade) Service level optimization and suggestion for improvement. Visibility improvement Planning

• 

  Pharmagen Healthcare Limited

  • Lahore, Pakistan

  • Retail Sales Manager

    • Jan 2013 - Mar 2016
    • Lahore, Pakistan

    Planning for business development.Responsible for the achievement of volume & revenue targets at territory level.Prime responsibility is to expand the customer base (HDc).Coaching & training of sales team.

• 

  Haleeb Foods Limited

  • Lahore, Pakistan

  • Area Sales Manager

    • Mar 2012 - Dec 2012
    • Lahore, Pakistan

    Responsibilities included: Manage team of Territory Sales Managers and distributors in the Assigned area of company.Other responsibilities included planning primary and secondary sales, distribution and productivity, displays and coverage, customer services and relations, ensure product health, manage the operations at area and distribution levels, building a winning team.Currently the company is expanding its brand and customer base: another responsibility was to assess the potential new towns, check the feasibility for company's business and build infrastructure so that new setup is operational and activated in effective and efficient way.

• 

  Engro Foods Limited

  • Lahore Pakistan

  • Territory Sales Manager

    • Feb 2009 - Mar 2012
    • Lahore Pakistan

    Responsible for the achievement of volume, revenue & numeric availability targets at territory level.Business development in assigned territory.Lead the team of Distribution Salesmen.Market Intelligence and feed backsTerritory consists of towns like Kahna-no, Kasur, Raiwind, Manga Mandi, Bhoolnagar etc.Coaching & training of sales team, Distribution management, Primary & secondary sales targets, Achievement of numeric & weighted coverage targets through effective route management & call planning, Reporting & feedback achievements.Training and development of OB’s, Delivery Men and Salesmen.Primary order planning, Secondary Sales & Distribution Stocks Management.

• 

  Ufone

  • Lahore, Pakistan

  • Retail Area Manager

    • Apr 2004 - Feb 2009
    • Lahore, Pakistan

    Distribution KPI’s achievement for company’s business growth.Other responsibilities included planning primary and secondary sales, distribution and productivity, displays and coverage, customer services and relations, ensure product health, manage the operations at area and distribution levels, building a winning team.

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  Agro Processors & Atmospheric Gases (PVT) Ltd.

  • Lahore, Pakistan

  • Sales Officer

    • Jan 2000 - Apr 2004
    • Lahore, Pakistan

    Manage team of Supervisors and distributors in the Assigned area of company.Planning primary and secondary sales, distribution and productivity, displays and coverage, customer services and relations.Ensure product health, manage the operations at area and distribution levels, building a winning team.To assess the potential new towns, check the feasibility for company's business and build infrastructure so that new setup is operational and activated in effective and efficient way.