Okay, let’s tackle this. So Yvette has 40 years of experience in management and customer service, which is impressive. She’s also an entrepreneur with her own business, which suggests she’s comfortable with taking calculated risks. Location is Palmdale, CA, which is a smaller market. For executive assistants with similar experience, rates can range from $50 to $100 per hour. Considering her extensive experience and entrepreneurial background, I’d estimate her rate to be on the lower end of that range, around $75 per hour.