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Yaron Tsur is a seasoned branding and design expert with 20+ years of experience across diverse industries, including HLS, Fintech, academia, hotel, and Venture Capital Funds. He has led branding operations and campaigns, conceptualized end-to-end brand development, and crafted compelling brand messages and graphical language. He has also worked as a graphic designer, conducting captivating typography and design lectures, and designing fonts catalogues. Yaron holds a degree in Design and Visual Communications from Bezalel Academy of Art and Design and is an Honorary Graduate of Visual Communication at Minshar For Arts college.

Experience

  • Avnon Holdings
    • Kefar Sava, Central, Israel
    • Art Director
      • Jan 2021 - Mar 2023
      • Kefar Sava, Central, Israel

      Leading branding operations and campaigns in the HLS, Fintech, academy, hotel, and Venture Capital Funds industries. Key responsibilities:- Conceptualizing and executing end-to-end brand development, including insights, goals, and strategy formation.- Crafting compelling stories, slogans, and brand messagesto effectively communicate the brand’s essence.- Creating visually impactful graphical languageand branding pitches.- Developing marketing and design assets and collaborating with the team for seamless sharing.- Creating storyboards for corporate videos to ensure cohesive brand storytelling.- Providing expert guidance to media and design teams for brand visibility and preservation.- Designing a wide range of end-products, such as strategic presentations, digital displays, catalogs, brochures, and captivating elements for exhibits and conventions.

    • Graphic designer
      • Jan 2006 - Jan 2021
      • Israel

      Continual branding and design work across diverse industries, including wine, music, film, and retail. Conducting captivating typography and design lectures. Calligraphy projects such as restoring an ancient inscription showcased at the Israel Museum. Writing paid essays, articles and stories about typography. Designing a fonts catalogue.

  • MI } Let's Be Brands
    • Ramat Gan, Tel Aviv District, Israel
    • Senior Graphic Designer
      • Jan 2019 - Jun 2019
      • Ramat Gan, Tel Aviv District, Israel

      Leading branding and design operations within the media and venture capital sectors.

  • Three Bears Studio
    • Tel Aviv Area, Israel
    • Graphic Designer
      • Aug 2015 - Feb 2016
      • Tel Aviv Area, Israel

      branding and design products for global B2B firms, including Verint, Verifone, Storenext, and Alma Lasers, such as social media design, catalogues and more.

    • Graphic designer
      • Dec 2010 - Jul 2011
      • raanana

      graphic designer dealing with catalog design, retail design, imaging, helped to design the "open neighbourhoods museum" at Petach Tikva.

    • Graphic Designer
      • Jan 2003 - Dec 2005
      • Israel

      Magazine design of "Tourist - Israel's Guide", advertising, and web design.

Education

  • 2018 - 2020
    Bezalel Academy of Art and Design
    M.DES, Design and Visual Communications, General
  • 2005 - 2011
    Open University of Israel
    Bachelor’s Degree, Humanities
  • 2004 - 2009
    Minshar for Arts
    graphic design

Suggested Services

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