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Yap Chee Hong is a seasoned professional with 10+ years of experience in training and development, operations management, and research and development. He holds a Bachelor of Business Administration (Hons) degree from Universiti Tunku Abdul Rahman (UTAR). With expertise in program development, training management, and process improvement, Chee Hong has worked in various industries, including automotive, manufacturing, and leather seats. He is a certified evaluator for Toyota Motor Corporation Japan and has experience in cost reduction, internal audit, and 5S auditing.

Experience

  • Chery Malaysia
    • Damansara, Selangor, Malaysia
    • Senior Training Manager
      • Jun 2023 - Present
      • Damansara, Selangor, Malaysia

    • Malaysia
    • Manufacturing
    • 100 - 200 Employee
    • Training and Development Manager (Technical & Soft Skill)
      • Jan 2013 - Oct 2023

      Job Description- Oversee development of Technical, Soft Skills and Management program.- Develop After Sales service personnel, from various processes that ensure customers are satisfied with the organization, product and services.- Manage Employee Training Plans and Succession Plan as well as Staff Development (Motivation, New Products & Technical Knowledge, Problem Solving Skills for frontline specifically for Workshop Head & Service Advisor)- Develop & Monitor the Overall Training Forecast Budget and budget performance.- Assist in strengthening the Operation SOP flow and improving LCSI performance.- To plan the TRAINING direction and target to align with company expansion planning for the new Brand model.- Documentation of overall planning, set up and preparation i.e. Training Need Analysis (TNA), Procedure, Training Module, Schedule, Training Provider, Training Report & etc.- Direct involved in Electronic System Manual (ESM) development, Consult III Plus, Special Service Tools (SST) and New Model Launch.- Directly involved in the Head of Workshop Development Program, Service Advisor Skills & Competency program & Technical Apprentice Program. To ensure the Head of Workshop, Service Advisor & Technician meets the minimum competency level to run the daily operation.- Project Manager for Learning Management System (LMS) & Master Trainer Authoring tools.- Produce monthly training analysis reports on all training conducted to gauge the achievement against all KPI sets.Nissan Motor Corporation Japan Limited (NML) Certified Instruction for,i) Malaysia Master Trainer for Nissan Customer Experience Program (NCEP) – 2022 & 2018ii) Chief Instructor for Nissan Service Management Program (N-SMP) - 2015iii) Instructor for Nissan Service Advisor Education Program (N-SAP) - 2015iv) After Sales Dealerships Operation Standards (AS-DOS) Evaluator – 2014v) Chief Service Management Trainees Program (SMTP) – Malaysia - 2013

    • Workshop Business Recovery
      • May 2020 - Oct 2020

  • TAN CHONG EKSPRES AUTO SERVIS SDN.BHD.
    • Puchong, Selangor, Malaysia
    • Service Manager
      • Apr 2015 - Oct 2015
      • Puchong, Selangor, Malaysia

      - Lead, organize, and manage the day-to-day function of the service center to achieve the intake (units) and financial targets.- Ensure quick and efficient business process and standard operating procedures for the service center in line with the policies and direction from Region Heads, Service Marketing, Customer Service, and other supporting functional departments.- Establish and implement key customer retention and effective customer satisfaction activities- Handling of difficult and serious complaint customers- Continual staff skills and competencies development and coaching- Establish clear self-development and staff career path and personal growth development plan- Develop program and system to monitor team members performance and achievement- Conduct regular performance appraisals as required under the PMS program- Develop new business to maximize workshop profit.- Debt management- Aftersales process improvement to adapt principal requirement

  • DK Leather Seats Sdn Bhd
    • Puchong, Selangor, Malaysia
    • Research And Development Manager
      • Jun 2010 - Dec 2012
      • Puchong, Selangor, Malaysia

      - To conduct a market study, research and analysis on the leather seats.- To combine art, business, and engineering knowledge to develop new concepts products that are innovative, practical and suitable for manufacturing.- To liaise with suppliers on components or part sourcing.- To communicate with R&D staff and various departments to tackle problems, establish objectives, and coordinate new projects either in a trial run and online troubleshooting.

  • UMW Toyota Motor Sdn. Bhd.
    • Shah Alam, Selangor, Malaysia
    • Senior Integrated Improvement Consultant
      • Jul 2007 - Jun 2010
      • Shah Alam, Selangor, Malaysia

      Job Description.-Compile & analyze standard volume data, branch operating cost & provide details to Top Management.-Develop and implement Business Plans by Top Management.-Prepare Monthly Audit analytical analysis and share recommended countermeasures with all Managers and Head Department during meetings.Training.- Initiate an improved racking system for all parts store. The racking arrangement is concerning with minimizing stock value & efficiently utilize space available.- Conduct Training Courses for all Service Head & Parts Managers. - Conduct assessment to staff on the understanding of the training.Certified Evaluator.-As a certified Promoter (Evaluator) by Toyota Motor Corporation Japan. (TMC)-Being an Evaluator in conducting evaluations for new & existing certification throughout dealerships & branches.Internal Audit.-To conduct monthly audits at all outlets in compliance with SOP.5S Auditor-As a 5S Champion to oversee overall 5S activities in Division. A workplace with proper 5S will lead to a productive environment and high staff vitality.Cost Reduction.-To reduce the Operations cost under Cost Reduction Project.

  • Shin-Etsu
    • Shah Alam, Selangor, Malaysia
    • Production Control Planner
      • Jun 2005 - Jul 2007
      • Shah Alam, Selangor, Malaysia

      Planning, Scheduling & Monitoring.-As an independent department to control the overall production process. -Schedule Production output on daily, weekly, and monthly operations such as control over input raw material, QA, Inspection and Shipment.-Control over any conversion block magnet.-Forecast demand based on a rolling plan from the Customer. Need to negotiate with Customer (Japan, USA, Indonesia, Thailand, and Singapore) regarding the prices and quantity to ship out.-Ensures that all raw/packaging materials are available and in sufficient quantity for use during production.-Interface with various internal departments to accomplish the departmental objectives.Monitoring of production output and coordinating shipment deadlines.ISO 9001 & SOPs-Prepare report on Quality issue and countermeasure to customer.-Responsible for ensuring all procedures and guidelines are being followed by the team and that there is no breaching of procedures during production.Organizes/liaises with engineering department to carry out a preventive maintenance schedule for all plant equipments as per scheduled timeline.-Strong support to production functions and activities in meeting quality, productivity and delivery requirements.Budget.-Develops production schedules based on actual and forecasted customer demand and ensures on-time delivery to customers.

Education

  • 2002 - 2005
    Universiti Tunku Abdul Rahman (UTAR)
    Bachelor of Business Administration (Hons), Business Administration, Management and Operations

Suggested Services

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Industry Focus. “Motor Vehicle Manufacturing”

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