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Yader Rafael Antón Canales profile image

Yader Rafael Antón Canales

Asesor superior de ventas at Ternova
Intro Book
Yader Rafael Antón Canales is a seasoned marketing professional with 8 years of experience in Nicaragua, holding a postgraduate degree in marketing and proficiency in English, with expertise in marketing strategy, direct marketing, and communication skills.
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Location
Managua, Managua, Nicaragua, NI
Languages
  • Inglés Professional working proficiency
Skills
  • Marketing Strategy
  • Works Well In Groups
  • Microsoft Office
  • Direct Marketing
  • Communication Skills
  • Show all
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Experience

  • Ternova
    • Managua
    • Asesor superior de ventas
      • Jun 2016 - Present
      • Managua

      Asesor de cuenta mayoritaria en empaques flexibles. Análisis estratégico sobre venta de portafolio de productos, monitoreo constante del Sell in y Sell out de los clientes; captación de alianzas comerciales para lograr colocación y posicionamiento del producto. Monitoreo del mercado para lograr a...

  • AJE
    • Kilómetro 3.5 Carretera norte, Managua.
    • Analista y coordinador de mercadeo
      • Oct 2012 - Sep 2015
      • Kilómetro 3.5 Carretera norte, Managua.

      Análisis del entorno competitivo de las diferentes categorías de bebidas, así como su comportamiento con relación a los factores del mercado. Elaboración de estrategias para el desarrollo de marca y el posicionamiento de las misma. Análisis de la tendencia de mercado por Sku, en distribución numé...

Education

  • 2014 - 2014
    Universidad Centroamericana, Managua
  • 2009 - 2013
    Universidad Centroamericana, Managua

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Industry Focus. “Plastics Manufacturing”

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