Experience

• 

  Forrester

  • United States
  • Research Services
  • 700 & Above Employee

  • Account Development Manager

    • Jan 2014 - Feb 2018

  • Account Development Manager

    • Jan 2014 - Feb 2018

• 

  Independent Professional ,

  • México

  • Consultant in Marketing, Sales and Productivity

    • Nov 2010 - Dec 2013
    • México

• 

  Expertia

  • México, D. F.

  • Business Development Manager

    • Oct 2007 - Oct 2010
    • México, D. F.

    - Responsible of identifying and developing business opportunities - Sales and Promotion of Productivity Seminars for Executives in different type of companies and government institutions, mainly by contacting the Human Resources and IT areas.- Support Microsoft executives to promote the use of their products, by offering Expertia's Methodology as part of their service strategy.- Development and implementation of a penetration strategy witch resulted in getting new accounts, increasing the number of customers and executives trained by Expertia in the use of skills for increasing productivity issues. - New accounts, such as: Nissan, Pirelli, Pedro Domecq, Hasbro, Clorox, Grupo Radio Centro, Mane de México, Monsanto, TMM, Pemex, CIDE, Assa Abloy, Kiddee, BMW, Yum, Radio Shack, Boehringer, L'Oreal, Nilfisk, Alimentos Capullo, Carlson Wagon Lit Travel, Conagra, Mirka, among others.

• 

  3M Mexico

  • MEXICO CITY

  • BUSINESS MANAGER

    • May 1982 - Apr 2001
    • MEXICO CITY

    - Responsible of developing business plans, defining and implementing marketing and sales strategies to achieve P&L/Sales objectives, working in accelerated growth plans and new product introduction, achieving sales from 5-30 MMUSD, with constant annual two digit growth. - Responsible of P&L, Sales and Marketing for the following product lines: . Chemical Products Division . Fire Protection Products . Automotive Aftermarket Division . Occupational Health & Safety Products Division . Industrial Tape Division . Packaging Systems Division . Industrial Specialties Division . Commercial Graphics Division . Traffic Control Materials . Safety & Security Systems . Energy Control Products, among others. - Responsible of developing marketing and sales strategies to assist distributors and direct customers in different markets of the industrial and government (Pemex) segments, implementing them thru the sales force nation wide.- Definition, development and implementation of Business plans for the Commodities under my responsibility for 3M Mexico and in some cases also for the LA Region, working with the main office in St. Paul, Minnesota, USA. - Responsible of supporting 3M Mexico's strategic plan, thru the development of the total Business Plan, providing the training to all the marketing personnel in the subsidiary to complete the Business Plan of each of the Commodities.