Okay, let’s tackle this. So William Zanke has 31 years of experience in management and restaurant management, which is a significant amount of time. He also has skills like strategic planning, marketing, and P&L management, which are in demand. Location is Southborough, MA, which is a suburban area near Boston. Considering his experience and skills, I would estimate his hourly rate to be around $200, which is slightly below the average rate for executives with similar experience and skills in the Boston area. Some executives with similar experience might charge $250-$300 per hour, but Zanke’s background in restaurant management and his skills in strategic planning and marketing bring his rate down.