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Bio

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Will Monson is a seasoned marketing professional with extensive experience in graphic design, social media, web design, and marketing. He has led data-driven marketing campaigns, managed teams, and taught courses at top institutions. Will holds an MBA from LSU Shreveport and has certifications in social media marketing, lean, email marketing, and Google Analytics.

Credentials

  • Social Media Marketing Certification
    Hootsuite Academy
    May, 2024
    - Jun, 2026
  • Lean Bronze Certification
    LSU Shreveport
    May, 2021
    - Jun, 2026
  • Email Marketing
    HubSpot Academy
    May, 2024
    - Jun, 2026
  • HubSpot Inbound Marketing Certification
    HubSpot Academy
    May, 2024
    - Jun, 2026
  • Google Analytics Individual Qualification
    Google
    May, 2024
    - Jun, 2026
  • Google Adwords
    Google

Experience

    • Director of Communications and Marketing
      • Feb 2023 - Present

      - Led data-driven marketing campaigns resulting in a 20% increase in student applications.- Directed a team of 12 to manage the annual fundraising gala and other donation drives, raising over $250,000.- Oversaw a social media marketing campaign, making the school the top-followed all-boys high sc...

    • Adjunct Professor
      • Jan 2023 - Present

      Classes Taught- Portfolio- Data Analytics

  • Ochsner Health System
    • Greater New Orleans Area
    • Senior Marketing Specialist
      • May 2019 - Jan 2023
      • Greater New Orleans Area

      - Developed and led recruitment campaigns across Louisiana, interviewing over 10,000 candidates.- Managed the update and ongoing enhancements of the career website, becoming the second most visited page on the site.- Managed internal communications for executive teams, physicians, and over 45,000...

  • Monsorama Designs
    • New Orleans, Louisiana, United States
    • Owner/ Producer
      • Nov 2008 - Jul 2022
      • New Orleans, Louisiana, United States
    • Communications Coordinator
      • Feb 2018 - May 2019
      • New Orleans, Louisiana

      - Managed social media for over 15 non-profit public health initiatives across three states.- Coordinated a team of interns in content production for social media awareness campaigns to support public health policies and best practices.

  • Hell Yes Fest
    • New Orleans, Louisiana
    • Marketing Director
      • Aug 2014 - Feb 2018
      • New Orleans, Louisiana

      - Tracked and improved the impacts of marketing efforts in achieving their stated objectives, including overall awareness and business development of Hell Yes Fest, the Gulf South's largest comedy festival- Directed marketing campaigns that substantially increased festival attendance and comm...

    • Manager of Communications
      • Jun 2014 - Nov 2016
      • Algiers, LA

      - Managed branding and communications for six schools within the Algiers community.- Project-managed IT professionals to develop a comprehensive website for the school system.- Unified branding and marketing across multiple institutions, improving operational efficiencies.

  • Baton Rouge Community College
    • Baton Rouge, Louisiana Area
    • Course Instructor
      • Aug 2013 - Nov 2014
      • Baton Rouge, Louisiana Area
  • Search Influence
    • Greater New Orleans Area
    • Senior Graphic Designer
      • Apr 2011 - Oct 2014
      • Greater New Orleans Area

Education

  • 2019 - 2021
    LSU Shreveport
  • 2007 - 2010
    Louisiana State University

Suggested Services

This profile is unclaimed. These are suggested service rates with 0% commision upon successful connection

Industry Focus. “Marketing and Advertising”

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