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Wilfredo Hernandez is a seasoned corporate lawyer with 20+ years of experience in litigation, corporate law, and strategic planning. He has held senior positions at Hyundai Motor America and has worked at top law firms such as Morgan, Lewis & Bockius LLP and Pillsbury Winthrop Shaw Pittman LLP. He has a strong background in automotive franchise law, market representation, dealer relations, and class actions. Hernandez has also served as a judge at the U.S. Court of Appeals, Ninth Circuit, and has an advanced degree from Stanford University Law School.

Experience

    • United States
    • Motor Vehicle Manufacturing
    • 700 & Above Employee
    • Deputy General Counsel, Americas Strategic Region
      • May 2022 - Present

      Vizier of Legal Strategy / Management / Growth of matters throughout the Americas Region, including North, Central and South America (as well as the Caribbean region).

    • Executive Director, Franchise Law, Hyundai Motor America / Genesis Motor America; Lead Counsel, GMA
      • Jun 2021 - May 2022

      Head of Dealer Franchise Law Practice at Hyundai and Genesis.

    • Lead Counsel, Genesis / Director, Franchise Law and Dealer Affairs, Hyundai
      • Apr 2019 - May 2022

    • Director, Franchise Law and Dealer Relations
      • Aug 2017 - May 2022

      Automotive Franchise Law; Market Representation; Dealer Affairs; Dealer Disputes; Special Counsel to Genesis.

    • Senior Group Manager, Senior Counsel
      • Jan 2012 - Jul 2017

      Market representation strategy and direction. Dealer network relationships. Dealer litigation. Business disputes. Advertising litigation. Class actions. Product litigation. Labor counseling (unions). Oversight of Consumer Litigation, including Warranty Litigation. Government investigations.

    • Senior Counsel
      • Jul 2007 - Dec 2011

      Dealer Relations counsel. Market Representation counsel.

    • Counsel
      • Dec 2003 - Jun 2007

      Consumer Litigation. Warranty Litigation. Product Litigation.

    • Senior Counsel
      • Apr 2002 - Dec 2003
      • Los Angeles

      General civil litigation. Securities litigation.

    • Associate
      • Sep 1998 - Mar 2002
      • Los Angeles

      General Civil Litigation. Warranty litigation. Maritime litigation. Product Litigation. Class actions.

Education

  • 1995 - 1998
    Stanford University Law School
    Juris Doctor, Law
  • 1993 - 1995
    University of Chicago
    M.A., History, International Relations
  • 1989 - 1993
    UCLA
    B.A., History

Suggested Services

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Industry Focus. “Automotive Services”

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