Experience

• 

  Covid Clinic

  • United States
  • Wellness and Fitness Services
  • 300 - 400 Employee

  • Interim Chief Executive Officer

    • Nov 2022 - Present

    Take the organization through a major transition and realignment.

  • Chief Growth Officer & Company Spokesperson

    • Jun 2020 - Nov 2022

    -Fully develop, support and transfer the company’s growth vision within the organization, strategic partnerships and communities-Achieved Hypergrowth: 925% growth in the first 6 months | 2400% growth in 12 months | 4400% growth in 18 months & 4900% growth in 2 years.-Took the company from 3 locations in 1 state to 200+ in 23 states with hundreds of private school sites.-Business development to support the brand and business initiatives-Develop an Employee Experience Program to attract and retain top talent-Develop a Customer Experience Journey at the new semi-permanent build-Create new systems and processes to support the forward vision-Streamline existing protocols to maximize efficiency-Develop and scale new markets-Develop the eCommerce division-Develop strategic plan with sales, marketing & PR teams-Diversify the portfolio of clinics for maximum market penetration-Develop local and national strategic relationships-Develop and manage partnerships with municipalities and community leaders-Site acquisition & development-Develop branded site build options-Build and manage the fleet-Extensive work with CLIAs, state and local licenses and permits.-Develop and implement programs to increase customer lifetime value-Manage the Advancement Team: Grants and RFPs-Manage the Military Partnerships Team-Develop long-term infrastructure model (From an Idea to Blueprint to Build)-Lead an amazing expansion & business development team and work with heroes (Who could ask for anything more?)-Transition activities to develop programs beyond Covid Testing that serve the youth, Veterans and aging populations.

• 

  Chic Productions

  • Orange County, California, United States

  • Chief Executive Officer & Principal Planner

    • May 2004 - Present
    • Orange County, California, United States

    Sure beautiful ballrooms are lovely, but the true magic in live events comes from experience design. Wendy takes live experiences to the next level bringing imagination and impact into every wedding and event.Wendy is an award-winning Wedding & Event Coordinator, Speaker and Author that has b...

• 

  Creating Happiness

  • Southern California

  • Chief Executive Officer & Keynote Speaker

    • Jan 2010 - Jan 2021
    • Southern California

    Led a consulting firm specializing in Experience Design & Strategic Growth for businesses across the USA. After spending a decade in one of the most stressful and volatile industries running a business, leading associations and working with top corporate executives, business owners and profes...

• 

  University of California, Riverside

  • Instructor

    • Mar 2011 - Aug 2014

    Are you looking for a trainer that has experience with international audiences? Wendy taught classes to students from around the world that do not have access to live event design materials in their homeland. She simplified complex concepts so they could understand and apply new skills quickly.In...

• 

  Orange Coast College

  • Instructor

    • Sep 2009 - Aug 2014

    Do you need a training professional with a history of curriculum development and higher education teaching? Wendy helped career changers and up-and-coming students to ignite their passion for the live events industry in both in-person and virtual classroom settings. She understands how to engage ...

• 

  California Dental Group

  • Orange County, California Area

  • Marketing Consultant

    • Jul 2003 - Sep 2005
    • Orange County, California Area

    Created branding, advertising and marketing strategies to support 6 dental offices in Southern California. Conducted local media buys, digital marketing, ad copy and creative. Handled performance management for all marketing activities.

• 

  Western Dental

  • Orange County, California Area

  • Advertising Analyst & Media Buyer

    • Aug 1993 - Aug 1999
    • Orange County, California Area

    When I worked at the in-house Advertising Agency for Western Dental, I was fortunate enough to develop a breadth of skills from commercial production management to media planning and buying to analyzing and interpreting the data from a multi-million dollar direct response campaign. I was able to ...