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W. Scott Koenig profile image

W. Scott Koenig

Owner/Creative Director at Koenig Creative LLC
Intro Book
Experienced advertising and marketing professional with a strong background in creative direction, graphic design, and marketing communications.
  • Claim this Profile
Location
La Mesa, California, United States, US
Skills
  • Advertising
  • Campaigns
  • Brand Design
  • Marketing Communications
  • Direct Mail
  • Show all
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Bio

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W. Scott Koenig is a seasoned advertising and marketing professional with over 22 years of experience in creative direction, graphic design, and marketing communications. He has founded and operated several creative consulting firms, including Koenig Creative LLC, and has worked with prominent companies such as Qualcomm, The Gable Group, and Amtel Communications. Scott is also a published author, lifestyle writer, and culinary expert.

Experience

  • Koenig Creative LLC
    • San Diego, California, United States
    • Owner/Creative Director
      • Sep 2001 - Present
      • San Diego, California, United States

      Founded and operate a creative advertising and marketing communications consultancy. Spearhead the development of brand campaigns, graphic design and marketing communications for a number of industries including telecom, high-tech, biotech, financial, fitness, the building trade and education.

  • AGringoInMexico.com
    • San Diego, CA
    • Founder & Lifestyle Writer
      • 2012 - Present
      • San Diego, CA

      San Diego-based lifestyle writer W. Scott Koenig founded AGringoInMexico.com to report on Mexican travel destinations, food, culture and adventure. He is considered an influencer in Baja California and San Diego.Scott is author of the book Seven Days in The Valle: Baja California’s Wine Country C...

  • Consistent Image
    • La Jolla, CA
    • Creative Director
      • Jan 2010 - Present
      • La Jolla, CA

      Provide creative direction, design and production for this advertising and marketing communications agency. Manage creative services for a number of accounts, primarily at Qualcomm Incorporated. This includes work for their consumer and B2B divisions Qualcomm Life, Qualcomm Retail Services, Qualc...

  • Qualcomm
    • Marketing Manager, Creative Services
      • Jan 1996 - May 2001

      Established and managed an in-house advertising and creative services department for the B2B Wireless Technologies division of this Fortune 1000 wireless leader. Spearheaded branding and product launch strategies, campaign development and the creation of all marketing communications to support th...

  • The Gable Group
    • Art Director/Graphic Designer
      • Mar 1995 - Jan 1996

      Provided consulting services to this public relations firm. Assisted in the development of advertising and direct mail campaigns and marketing communications for a number of industries, including financial, hospitality, commercial real estate and publishing.

  • Amtel Communications
    • Marketing Communications Coordinator
      • Mar 1994 - Feb 1995

      Provided in-house creative services and graphic design for this telecommunications firm. Developed marketing communications, brand identity and POS programs to support existing products and introduce new brands.

  • Koenig Graphics
    • Senior Partner/Creative Director
      • Feb 1990 - Jan 1994

      Founded and operated a full-service graphic design firm. Formed strategic alliances with a number of creative and production resources to offer full agency services. Spearheaded the development of campaigns and materials for a number of industries, including broadcast, technology, food service an...

  • Studio Nine Graphics
    • Graphic Designer
      • 1988 - 1990
  • Racal Milgo
    • Graphic Designer
      • 1987 - 1989

Education

  • 1986 - 1987
    The School of Advertising Art
  • 1981 - 1985
    Patterson Career Center

Suggested Services

This profile is unclaimed. These are suggested service rates with 0% commision upon successful connection

Industry Focus. “Advertising and Marketing”

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