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Virginia Vail is a seasoned professional with a strong background in marketing, public relations, and non-profit management. With over 42 years of experience, she has successfully revitalized failing organizations, developed and implemented marketing plans, and supervised teams. Her expertise in social media, technical writing, and editing has been showcased through various projects, including advertisements, applications, and educational materials. A holder of a Bachelor's degree in English Literature and a Microsoft Certification in SQL Server, Virginia brings a unique blend of creative and technical skills to her work.

Credentials

  • MS Server (Networking) and MS SQL (Databases)
    Microsoft

Experience

  • The Virtual Gurus
    • Calgary, Alberta, Canada
    • Virtual Writer, Editor and Researcher
      • Sep 2020 - Present
      • Calgary, Alberta, Canada

    • Search Engine Evaluator
      • May 2019 - Present

    • BnB Host, certified Superhost on airbnb.com
      • Oct 2015 - Present

    • Freelance Writer
      • Jun 1982 - Present

      Successful Writing/Editing projects have included: Advertisements | Applications | Business Proposals | Catalogs | Educational Pamphlets | Eulogies | Event Schedules and Programs | Forms | Funding Requests | Letters of Appeal | Marketing Content | Magazine, Newspaper and Newsletter Articles | Political Speeches | Press Releases | Product and Company Information Hand-outs | Product Descriptions | Resumes | Service Directories | Songs | Surveys | Technical Documents | Theatrical Scripts | University Thesis | Web Content

    • Communication Specialist - teaching, marketing, writing/editing and more!
      • Jan 2014 - Present
      • Online

  • WalkGood Jamaica Ltd
    • Montego Bay Jamaica
    • General Manager
      • Jul 2013 - Jan 2014
      • Montego Bay Jamaica

      Reporting directly to the company directors, I developed the company's Operations Manual including all protocols, and ensured it was adhered to, resulting in operational transparency, productive communication and a smooth flow between all departments, employees and business partners. I was also responsible for supervising employees; completed reports; and overseeing all day-to-day aspects of this international import and distribution company. Prior to advancing to Manager, I served as the Information and Communications Officer from Oct 2012.

  • Saint John City Market Seniors
    • Saint John, New Brunswick, Canada
    • Executive Director
      • Jun 2011 - Aug 2012
      • Saint John, New Brunswick, Canada

      Reporting directly to the Board of this 40 y.o. charitable organization, I successfully revitalized a failing not-for-profit business through restructuring, re-branding and marketing. I accomplished this through:• stregthening existing relationships and forging new community, business and government networks• creating and implementing a multi-level marketing plan including social media• recruiting new board members• enlisting and training volunteers• organizing and managing social fundraising events• soliciting in-kind and cash donations from a wide variety of sources• introducing financial responsibility and operational transparency • streamlining processes and improving services

  • WalkGood Caribbean Ltd
    • Montego Bay, Jamaica
    • Information & Communications Director
      • 2006 - 2007
      • Montego Bay, Jamaica

      Information Dissemination, Product and Company Education, Website Management, Event Organization, Marketing, PR and Presentations

  • Community Health Centre
    • Saint John New Brunswick Canada
    • Information Coordinator
      • Jan 1995 - Jun 1999
      • Saint John New Brunswick Canada

      • Marketing and Promotion: Responsible for creation/distribution of CHC and AHSC information including advertising, creative, educational and media materials; as well as representing the CHC in the media and at a variety of functions• Health Education: Facilitated self esteem programs and workshops for clients such as “at-risk” teens and women living in the shelter system. Introduced creative initiatives such as producing, directing and touring educational plays for teens; and creating educational brochures and pamphlets• Management of CHC’s Community Access Center: Established and operated all aspects of this Computer/Internet Center, including securing funding and hiring, training and supervising all paid and volunteer staff• Coordination of CHC, AHSC and community Health Information, written & otherwise• Community Development: Actively participated in a wide range of committees, including co-chairing 3 community conference planning committees. In co operation with other staff; developed/implemented programs and events including post-event evaluations

Education

  • 1987 - 1991
    Trent University
    Bachelor's degree, English Language and Literature, General
  • 2000 - 2001
    Advanced Training and Services
    Associate's degree, E-Commerce/Electronic Commerce
  • 1982 - 1983
    Niagara College
    Technical Theatre, Technical Theatre/Theatre Design and Technology
  • Carleton North Senior High School

Suggested Services

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