Bio
Credentials
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American Management Association (AMA) Certificated
AMA
Experience
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Alibaba Group
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Shenzhen, Guangdong, China
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Senior Vice President
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Aug 2016 - Present
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Shenzhen, Guangdong, China
1. 2018.09-present Head of Lazada cross-border platform and Shenzhen center GM(Lazada 跨境业务中台负责人及深圳中心GM). Lead China brand growth, service and product solution, drive cross-border e-commerce business towards South East Asia market (including Singapore/Malaysia/Thailand/Indonesia/Philippine/Vietnam). Establish holistic supply chain network for retail business.2. 2016.08-2018.08Lead TMall Key Acount Service(天猫大客户部) for FMCG(Food/Beverage, Maternal, CPG) and TMall Global. Including 200+ brands of Fortune 500.3. Design digital products to provide intelligent business analysis and solutions for client key stake holders. 4. Develop Consumer Insight and Category Planning strategy for industries incl. FMCG/Apparel/Electronics, to empower traditional business segments to increase productivity.5. Collaborate with client senior executives to consolidate online merge offline innovations.6. Advice with the client's borad-level team for E-Com transformation, Digital Marketing, Omini-Channel, to enable the top companies to gain sustainable high-speed growth. 7. Drive Client Success: the Busniess Index of TMall KA to grow 2x year over year.
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Managing Consultant
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Feb 2010 - Jul 2016
- Advise and formulate with client board-level team for value proposition, brand strategy, channel strategy and organizational re-structure.Help clients discover and deliver full digital potential and drive commercial value.- With strategically business analysis and advanced data analytic to enhance enterprise operations, transform business models, drive decision makings, and create competitive advantage.Well-rounded management consulting to lead top clients in industries to strategic edge and operational excellence.>Domestic largest Fashion Apparel Company: Value Chain Strategy, Brand Strategy, Merchandise Strategy/Assortment Planning, Organization Re-Structure, E-Commerce>A Top and Fast-growing Stationery Company: Consumer Insights, Cloud, Social Media>A World Leading FMCG Group: Mobile Internet, Digital Marketing>A Domestic Leading Fast Fashion Company: Omini-channel, MAP>A World Leading Foods Corporation: Operation and Sales Optimization>A Domestic Top Chain Store Corporation: Consumer Insights, O2O Strategy, Supply Chain>A Canada Top-3 Bank: Risk Management, Customer Insights>A Domestic No.1 Home Appliance Manufacturer: Delicacy Management>Huawei: Financial Performance AnalysisLargest project in IBM China. Advised integration on IT strategy and financial transformationIdentified enterprise financial growing strategyOptimized the BI/Business Analysis Vision>CITICS(中信证券) : Financial Performance ManagementIdentified needs with Investment Banking Committee. Advised analytical strategy and formulated solutions for Decision-Making Supporting.>Liby Corp(立白集团): Advised and defined the strategy/road map for FMCG Industry
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Solution Leader
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2007 - Feb 2010
- Push sales opportunities and overall BI solution consulting for clients. Reporting to APJ Manager. Overachieved the Quota of 07-09, and gained Excellent Presales Team Award repeatedly.- Professional management for BI projects, from case verification, requirement analysis, solution development, to POC, SOW management, and implementation consultation, help the clients to accomplish BI application integration and launch to market. Clients involving ZTE, Inspur Genesoft, UFIDA, Digital China Management Systems(DCMS), etc.- Presales for large deals,engaged in business needs investigation, proof of concept, proposal development, solution presentation, as well as bidding.
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Sales Consultant
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2006 - 2007
Presales
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Education
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Fudan University
Master, Computer Science -
Fudan University
Bachelor, Computer Science -
Guangdong ZhiXin High School
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