Experience

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  Europe House Skopje

  • Skopje, Skopski, North Macedonia

  • Media Officer & Networking Assistant

    • Apr 2023 - Present
    • Skopje, Skopski, North Macedonia

    - Raising public awareness of the European Union, its actions, and the EU accession process.- Representing the EH brand to national, regional, and online media in a reactive and proactive manner.- Responding to inquiries from journalists, writing press releases, and promoting the work of the EH network in an engaging and informative manner.- Expanding and maintaining the network of journalists, fostering healthy media relations in coordination with the Networks Manager.- Providing daily support and updates to the Social Media Manager and Content Manager in alignment with organizational and content strategies.- Assisting in the planning and execution of strategic events, ensuring they are engaging for the media, journalists, and other targets.- Contributing to the strategic planning and drafting Europe House program.- Preparing and managing sponsorship agreements of EUD-supported projects, ensuring all visibility requirements are met.- Monitoring promotional/visibility activities of EUD-supported projects under the sponsorship scheme, including web-pages, banners, and various publications.- Contributing to the increase in reports/articles on EU issues and EH/EUIP events/activities in print and electronic national and local media.- Assisting in the organization of press conferences, information sessions, media trainings, and briefings to the media to enhance the coverage of EU affairs in country media.- Preparation and organization of all PR communication materials and assistance on the project teams at PR events.- Disseminating information on press conferences and press releases, ensuring maximum reach.- Supporting EU-funded sponsorships and strategic partnerships, assisting projects in raising visibility of EU assistance for comprehensive 'EU with YOU' communication.

• 

  United Nations

  • North Macedonia

  • Communication and Outreach

    • Jan 2022 - Apr 2023
    • North Macedonia

    - Draft press releases, web articles, key messages, and other materials.- Research, design, and create content for UN North Macedonia digital platforms and publications.- Prepare social media calendar and update the website and social media channels as required.- Support the development of and assist in the coordination of advocacy initiatives.- Support the RCO team with outreach activities, including management of contact databases and other relevant tools.- Assist with information research tasks and analysis related to RCO outreach.- Support with the analysis of UN INFO data used for RCO and UN North Macedonia outreach.- Support in the procurement and management of communications-related vendors/consultants.- Assist with the organization of UNCG meetings and support coordination within the UNCG.- Coordinate communication and organization of events such as "UN Day 2022", "16 Days of Activism" and others.- Organize and facilitate training sessions for all UN staff on topics like "Social Media," "Communicating Results," and "Photography."- Implemented campaigns such as "SDG promotion," "16 Days of Activism," "World Environment Day," and others.- Coordinate "World Food Day photo contest organized by FAO" and similar events.- Implementation and launch of the Albanian version of the UN North Macedonia website.- Support Kosovo and Albania in launching their Albanian versions of their websites.- Supported the organization of "Safe and Innovative Health Services in Times of COVID-19 in North Macedonia” event organized by WHO.- Coordinated "From Knowledge and Engagement - to Empowerment and Participation” event by UNPRPD.

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  City of Skopje

  • Business Consulting and Services
  • 100 - 200 Employee

  • Deputy Chief Of Cabinet / Spokesman

    • Jan 2021 - Dec 2021

  • Head of Public Relations, Spokesman

    • Dec 2017 - Dec 2021

    - Spokesperson: Developed communication and advocacy materials for PR activities. Managed marketing and awareness-raising campaigns, briefing materials and press releases.- Content Management: Oversaw content management and production of various types of promotional materials, including press releases, briefs, web articles, and social media posts. Prepared press clippings, reports, and educational and community awareness campaigns.- Event Management: Organized public events on local and national levels, moderated events, press conferences, and public gatherings. Coordinated departments within the institution and ensured consistent communication across departments.- Media Relations: Managed media relations, including interviews, press communication, and Q&A's. Responsible for press releases and all forms of formal communication with the media.- Project Coordination: Worked with directors of different sectors in preparing financial reports, work plans, and monitoring tools. Provided technical support to the cabinet regarding projects and project beneficiaries.- Stakeholder Engagement: Engaged with a range of different entities such as ministries, local self-governments, NGOs, and private sector entities.- PR Strategy & Team Management: Coordinated the overall communication strategy across all audiences, developed media strategies and campaigns. - Editorial Work: Served as the Editor in Chief of the city’s main informative magazine “Skopje Glasnik”. Was entirely in charge of the magazine’s content, design, and distribution strategy.

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  Portline Macedonia

  • Skopje, Macedonia

  • Sales Manager

    • Jul 2012 - Dec 2017
    • Skopje, Macedonia

    - Sales Management: Managed company's sales through the development and execution of comprehensive business plans, encompassing sales, income projections, and other related activities.- Sales Programs: Developed and implemented action-oriented sales programs. This entailed organizing meetings, identifying potential clients, and preparing impactful presentations and offers.- Pricing Strategy: Established and adjusted the pricing of the company's services, considering competitive landscapes and market supply-demand dynamics.- Brand Reputation & Social Media Strategy: Developed, implemented, and maintained social media strategies to enhance the company's brand reputation and elevate its market positioning.- Market Analysis & Research: Conducted in-depth data analysis and research on the North Macedonian market to identify opportunities for promoting services and acquiring new clients.- Project Leadership: Spearheaded innovative projects to provide clients with novel advertisement opportunities, notably at Skopje and Ohrid Airports.

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  Vidi Vaka

  • Macedonia

  • Online Community Manager

    • May 2016 - Apr 2017
    • Macedonia

    - Communicate with followers, respond to queries in a timely manner and monitor customer reviews- Create and manage social media content, in both, Albanian and Macedonian language in all our social media platforms (Facebook, Twitter, and YouTube)- Generate monthly reports to inform the donator on Vidi Vaka's activities- Control and manage all Albanian translations that were later used in Vidi Vaka’s communication materials the Albanian language

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  Publicis Groupe (Zenith Optimedia)

  • Skopje, Macedonia

  • Senior Media Planner

    • May 2009 - Jul 2012
    • Skopje, Macedonia

    1. Main media planning activities- Develop media strategies for specific campaigns and different clients- Post-buy analysis, by reporting and presenting campaign feedback to the clients- Media statistical and data analysis of aired campaigns- Adopt and translate campaigns from Macedonian to Albanian for the Albanian and Kosovar market - Build and maintain a relationship with the Macedonian, Albanian and Kosovar media market- Negotiate deals and discounts with media directors- Develop, implement and maintain social media strategies- Monitor campaign implementation process2. Notable clients- Macedonian Telecom (T-Home), L'Oreal, Chippita, Cermat.3. Markets covered- Macedonia, Albania and Kosovo.

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  McCann Erickson (Universal McCann)

  • Skopje, Macedonia

  • Junior Media Planner

    • Oct 2007 - Mar 2009
    • Skopje, Macedonia

    1. Main media planning activities- Focus group activities in to understand the client's business objectives- Coordinate with the creative department and clients in order to develop media strategies and campaigns - Research and analysis of different media data using AGB Nielsen software- Build and maintain relationships with the Macedonian, Albanian and Kosovar media market- Adopt and translate campaigns from Macedonian to Albanian for the Albanian and Kosovar market - Monitor campaign implementation process2. Notable clients- Vip Telekom, Coca-Cola, Heineken, Johnson & Johnson.3. Markets covered- Macedonia and Kosovo.

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  Insta Credit

  • Skopje, Macedonia

  • Marketing and PR

    • Jun 2007 - Oct 2007
    • Skopje, Macedonia

    A FOREIGN INVESTMENT AND STARTUP COMPANY, WHICH WAS THE FIRST COMPANY IN MACEDONIA TO PROVIDE SMALL LOANS WITH SHORT PAYBACK TIME AND NO ADMINISTRATIVE PROCEDURES.- Contributing to and developing, marketing plan and strategy- Communicating with target audiences and managing customer relationships- Pre-selecting and interviewing candidates for

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  KB First Pension Found

  • Skopje, Macedonia

  • Marketing and PR

    • Mar 2007 - Jun 2007
    • Skopje, Macedonia

    www.kbprvo.com.mkKB PRVO PENZISKO DRUSTVO IS ONE OF THE TWO AUTHORIZED PENSION FUND MANAGEMENT COMPANIES, WHICH WERE FOUNDED AFTER REFORMS IN THE PENSION SYSTEM IN THE REPUBLIC OF MACEDONIA.- PR activities- Presentations- Translation (documents and brochures)- Maintaining contacts with potential clients

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  Academic Training Asociation

  • Tetovo, Macedonia

  • Logistic Officer

    • Jul 2006 - Aug 2006
    • Tetovo, Macedonia

    www.spark-online.orgTHE SUMMER SCHOOL OF THE SOUTHEASTERN EUROPE UNIVERSITY IN TETOVO, WAS ONE OF SPARK'S ACADEMIC TRAINING ASSOCIATION PROGRAMS IN MACEDONIA.- Provided the technical knowledge and implemented practices- Maintained an accurate data of the whole process in the ISUM Database- Help desk activities to provide students with support- Planning different events