Experience

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  French Chamber of Commerce in Singapore

  • Singapore

  • Events & Promotion

    • Sep 2013 - Present
    • Singapore

    Working in the Business Club Department with a special focus on Special Events, Sponsoring & Advertising, Committees and FCCS Loyalty Card.- Special Events : Plan and organize the FCCS Special Events, such as : Welcome to Singapore, Sports Tournaments, Forums, French Gastronomy happenings and other events developped by the French Chamber.- Sponsoring and Advertising : Negociate sponsor for FCCS events, negociate ads for FCCS communication tools (Focus Magazine, Members Directory, Weekly Newsletter, FCCS Website, etc.)- Committees : Liais with the Committee members and work with them on the organization of committee meetings, Breakfast talks and Luncheons talks (preparation, attendance and follow up) and write minutes of the presentations- Management of the FCCS Privilege Card : follow up on existing partners and find new partners

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  LAGARDERE ADVERTISING SALES BROKERAGE

  • Paris Area, France

  • Advertising Director

    • May 2011 - Jun 2013
    • Paris Area, France

    GROUP LAGARDERE is a world-class pure-play media group, operating in around 30 countries, providing Publishing, Press, Audiovisual (Radio, Television, Audiovisual production), Digital and Advertising Sales Brokerage.Developing sales for a portfolio of key accounts in Luxury, Fashion and Beauty sectors.- Develop and maintain sales and business development strategies for several magazines & newspapers including Elle / Elle Déco / Paris Match / Journal du Dimanche / Le Point, etc.- Responsible of benchmarking within the client portfolio - Manage client project activities / delivery requirements - Assume responsibility for client contract compliance and commercial margin performance (accountable of P&L performances)Achievement : - Revenue increased by 45% the first year- Client portfolio now includes renowned fashion companies (SANDRO, MAJE, CLAUDIE PIERLOT, UNIQLO)

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  KR MEDIA - KReating Value

  • Business Unit Manager, Sales & Marketing Department

    • Jul 2007 - Apr 2011

    In charge of development and implementation of the media campaign for LVMH brands.- Advising clients across every aspect of their media investments (media marketing strategies)- Project management of pluri media campaign- Supervision of a team of experts on TV, Outdoor, Radio, Web and Special Operations- Benchmarking of clients’ competitors- Customer relationship management (ISO 9001 Certification)- Expertise in Press marketingAchievement : - Significant savings for clients on their marketing budgets through dedicated strategies - Quantifiable impact on sales following clients’ campaign - Building of client presence in the arena of luxury

  • Media Market Analyst, Sales Department

    • Feb 2007 - Jun 2007

    KR MEDIA is leader in media network and dedicated to advising advertisers.In charge of the development, implementation and delivering of media market studies.- Delivering of consultancy studies dedicated to advertising for major clients (BOUYGUES TELECOM, FERRERO NUTELLA, IKEA, etc.)- Watches competitive and ad hoc studies (Observatories)Softwares : Media Explorer (pluri media), Micro Market (TV), MXplorer (Press) Media In Life (customer survey) - TNS AdExpress (quantitative), TNS AdScope (qualitative)

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  FRANCE TELEVISIONS GROUP

  • Paris Area, France

  • Communication Manager

    • May 2003 - Jan 2007
    • Paris Area, France

    FRANCE TELEVISION is the first French broadcasting group.Several positions in Communication Departments from Coordination to Management.- Responsible for external an internal communication (i.e. writing of Press Releases, Implementation of the intranet, Creation of communication tools)- Public relation & events organisation- Project coordination, Administrative and Technical- Media Monitoring / Press Reviews / Audience research

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  CENTRE POMPIDOU

  • Paris Area, France

  • Publishing Assistant

    • Jul 2002 - Apr 2003
    • Paris Area, France

    CENTRE POMPIDOU is one of the largest museum in the world with the first collection of modern and contemporary art in Europe.- Coordination of publications (relationships with writers, artists, graphic designers)- Follow-up of edition process and reporting- Communication around projects editions