Okay, let’s calculate this. Valerie has 16 years of experience in commercial real estate and retail, which is a decent amount of time. She has held leadership roles in store management and new business development, which indicates she can handle responsibilities. Skills like contract negotiation, loss prevention, and sales management are valuable in the retail industry. However, her experience is not extremely high, and she hasn’t worked in a highly specialized field. Considering her location in Tempe, Arizona, and her industry, I would estimate her hourly rate to be around $125, which is slightly below average for a retail executive with similar experience. Some retail executives with similar experience in the same location might charge $150–$200 per hour, but Valerie’s background in commercial real estate and her leadership roles bring her rate down.