See How Many Clients You're Missing Each Month

Simply enter your business email & Topline AI Agent will show you.

Bio

Generated by
Topline AI
Tricia Mclellan is a seasoned marketing professional with 20+ years of experience in lead generation, marketing strategy, and management. She has worked with top companies, including Watts Water Technologies, Oxford Immunotec, and Dassault Systèmes, and has a strong background in marketing automation, digital experience, and product marketing.

Credentials

  • ICAgile Certified Professional Agility in Marketing ICP-MKG
    ICAgile
    Mar, 2022
    - May, 2026
  • Lean Six Sigma Green Belt
    William George Associates
    Oct, 2014
    - May, 2026

Experience

    • United States
    • Wholesale Building Materials
    • 700 & Above Employee
    • Marketing Automation/Digital Experience Specialist
      • Sep 2016 - Present

    • Marketing Communications / Product Management
      • May 2016 - Sep 2016

    • Marketing Communications Manager
      • Mar 2015 - Oct 2015
      • Marlborough, MA 01752

      A global, commercial-stage diagnostics company, Oxford Immunotec (NASDAQ: OXFD) is committed to improving patient care by developing advanced, innovative tests to better inform on the diagnosis, prognosis and monitoring of diseases in the field of immunology.I work closely with product marketing ...

    • Marketing Manager (Consultant)
      • Jan 2015 - Mar 2015
    • Marketing Communications Project Contractor
      • Jun 2013 - May 2014
      • Waltham, MA

      ● Handled global marketing programs, including database development for lead generation and nurturing, email campaigns, landing pages, banner advertising, editorial calendars, social media, and tradeshow logistics.● Prepared reporting of SEO rankings, web site traffic analytics, CRM database upda...

    • Marketing Manager
      • Mar 2010 - May 2012
      • Methuen, MA

      ● Developed and managed a range of marketing tools, interacted with external service agencies to deliver promotional and advertisement materials, product and services brochures, direct mail, web design/content, and social media programs.● Implemented recruiting programs by leveraging social media...

    • Marketing Manager
      • Aug 2006 - Mar 2008
      • Woburn MA

      ● Responsible for planning and executing lead generation programs resulting in a 43% growth in new business contracts and a 154% increase in revenues.● Managed CRM system (Salesforce.com) and system enhancements, user tracking, data import/export, auditing, reporting and analytics; developed and ...

    • Marketing Programs Manager
      • Sep 2004 - Apr 2006
      • Portsmouth NH

      ● Managed the production of product collateral, graphics, and other forms of media for customers, conferences, executive briefings, lead generation campaigns, channel partnerships and web seminars.● Created digital and offline direct marketing campaigns to educate, inform and sell to target audie...

    • Marketing Programs Specialist
      • Jan 1997 - Jan 2004
      • Westford MA

      ● Implemented a mix of marketing tools and services including web-based seminars, direct mail and email campaigns to inform target audiences on product launches, professional services offerings, conferences and executive briefings.● Collaborated with cross functional teams and global counterparts...

Education

  • Plymouth State University

Suggested Services

This profile is unclaimed. These are suggested service rates with 0% commision upon successful connection

Industry Focus. “Marketing and Advertising”

Looking to Create a Custom Project?

Need a custom project? We'll create a solution designed specifically for your project.

Get Started

References

Community

You need to have a working account to view this content. Click here to join now

Similar Profiles