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Tosca Panicco is a seasoned marketing and business professional with a strong background in teaching, translation, and creative design. Holding a Master's Degree in Business Administration from Tor Vergata University of Rome, she has honed her skills in marketing, sales, and project management. Tosca's expertise spans multiple languages, including Italian and English, and she is proficient in graphic design, content marketing, web design, and social media marketing. Currently, she serves as Marketing Manager at Lilayi Lodge, where she oversees marketing initiatives and ensures timely project completion.

Credentials

  • Italian A2
    Dante Alighieri Durban
    Jul, 2016
    - Jun, 2026

Experience

  • Lilayi Lodge
    • Lusaka, Zambia
    • Marketing Manager
      • Jul 2021 - Present
      • Lusaka, Zambia
    • Zambia
    • Advertising Services
    • 1 - 100 Employee
    • Planning and Traffic Manager
      • Mar 2019 - Jul 2021

      With over 7 years of mastering business, Tosca graduated with a Bachelors Degree from Royal Holloway in London and went on to complete a Masters Degree in Business Administration from Tor Vergata University of Rome, and specialised in Marketing and Sales. Tosca is currently working at Adlab Mccann as the studio projects manager and assists in the creative projects. Though her role has consistent deadline pressure, Tosca expertly manages the agency’s workflow and ensures that ads are completed on time for publication and broadcast. She also has hands in the studio creative department which often includes copywriting and radio direction.Tosca believes in continuous learning and improvement, and has a Diploma in Fashion & Design as well as a Diploma specialising in Visual Merchandising.Core competencies:Calm- Under-Pressure, Project Management, Visual Merchandising, Marketing Trend Analysis, Brand & Communication Strategy Development, Mission & Vision Development, People Management

    • Planning and Creative Manager
      • Mar 2019 - May 2021

Education

  • 2011 - 2014
    Royal Holloway, University of London
  • 2015 - 2017
    Tor Vergata School of Business Administration
  • MBA

Suggested Services

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Industry Focus. “Hospitality”

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