Experience

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  Tohatsu America Corporation

  • United States
  • Maritime Transportation
  • 1 - 100 Employee

  • Marketing Specialist

    • Aug 2021 - Present

    This position requires handling all advertising, marketing, and public relation efforts to promote the company's products throughout North America including: magazine advertisement and content creation, social media posts/updates, creation and editing of product brochures, coordination of photo and video product shoots, event planning including boat shows and company functions, press releases, new product announcements, annual budget management, dealer advertising, and sales support and promotion.

  • Marketing & Advertising Coordinator

    • Jul 2020 - Aug 2021

    This position requires handling all advertising, marketing, and public relation efforts to promote the company's products throughout North America including: magazine advertisement and content creation, social media posts/updates, creation and editing of product brochures, coordination of photo and video product shoots, event planning including boat shows and company functions, press releases, new product announcements, annual budget management, dealer advertising, and sales support and promotion.

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  GSG - Graphic Solutions Group Inc.

  • Dallas, Texas

  • Event Coordinator

    • Dec 2018 - Mar 2020
    • Dallas, Texas

    • Trade Show Management: Managed planning for 30 annual international, regional, franchise and local trade shows. Monitored onsite team of 10-60 from setup to main event and teardown. Responsible for: maintaining inventory, equipment allocations, purchasing, shipping, registration, hotel bookings, customer appreciation events, catering, education courses, employee communication, design application, and marketing plan for each event.• Open House Coordinator: Scheduled a “mini trade show” for each of the company’s nine branches. Supervised onsite employees, 50-70 exhibiting vendors, catering staff, and 50-200 customer attendees. Enhanced vendor experience with sponsorship package to maximize consumer visibility and increase company return on investment. Developed marketing plan for each event including theme and design; branch, vendor and customer communications; promotional giveaways; and post-event review.• GSG University Coordinator: Managed scheduling for 70+ annual customer education courses. Responsible for: processing payments, purchasing class materials, packaging and shipping, customer registration and communication, and post-event surveys.

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  Sign Faces

  • Pelham, Alabama

  • Marketing Specialist

    • Aug 2015 - Nov 2018
    • Pelham, Alabama

    This position is responsible for activities designed to grow the company's share of the visual communications market--promoting the company's brand across all mediums, including print and electronic. The marketing specialist designs, creates and manages all marketing production-related efforts, such as promotional items, printed collateral, multimedia collateral and direct mail pieces. This position also requires the maintenance of corporate collateral materials, including product literature, signage and events, such as trade show booths and company functions.Responsibilities include email marketing campaigns, blog content, social media maintenance, production of collateral materials, event planning, website maintenance, management of company databases, company analytics reports, and trade show coordination.I was named employee of the week for Oct. 5-9, 2015 and for May 2-6, 2016

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  Auburn University

  • Auburn, Alabama

  • Intern & Writer | Office of Communications and Marketing

    • May 2014 - Apr 2015
    • Auburn, Alabama

    This position focuses on communication and journalism skills for campus-wide and external communications. I have written feature stories for Auburn University’s homepage, news releases and an audio news release for external news sources, feature stories for a few of Auburn’s colleges, an entry for the football program and also mediated an internal campus newsletter.Working with Communications and Marketing has also given me broadcast experience. I have conducted several on-camera and audio-recorded interviews. I have also participated in media events with local news teams.

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  Panera Bread

  • Auburn, Alabama

  • Associate Trainer | Cashier, Production and Barista

    • Jul 2011 - Sep 2014
    • Auburn, Alabama

    As a trainer, I used management skills to relay effective communication methods between the cashiers or production employees and the customers.Working in the customer service industry allows for diverse networking and requires flexible communication strategies to accommodate a variety of individuals with assorted expectations.Balancing an off-campus job, academic demands and assorted social responsibilities requires effective time management abilities, which I continuously maintained.

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  Auburn University

  • Auburn, Alabama Area

  • Camp War Eagle Orientation Leader | First Year Experience

    • Oct 2012 - Oct 2013
    • Auburn, Alabama Area

    Camp War Eagle is Auburn’s orientation experience for incoming freshmen run by First Year Experience Staff and elite undergraduate students, camp counselors.Camp Counselors are responsible for communicating Auburn’s history, a familiarity of university services, a knowledge of university and community involvement opportunities and the ability to perform a campus tour as well as interact with Auburn faculty, staff and diverse college freshmen.Camp War Eagle required flexibility, punctuality, organization, effective communication, a significant time commitment and an overall positive reception of Auburn University.