Experience

• 

  Menicon

  • Global Marketing, MTO Specialty Lens Division

    • Jan 2023 - Present

• 

  Menicon America, Inc.

  • Marketing Manager

    • Apr 2014 - Present

    • Leads a marketing team to develop and implement the strategic goals of Menicon America, an environmentally conscious, multi-national contact lens company headquartered in Japan.• Manage 10 product brands including both Class II medical devices and OTC products. • Responsible for US and Canadian marketing budget.• Oversee the development of all promotional and creative marketing collateral and achieve marketing objectives through both B2B and B2C multichannel marketing campaigns. These campaigns include, but are not limited to, advertisements in trade journals and industry websites, press releases, email communications, social media content and trade show promotions.

  • Marketing & Communications Specialist

    • Apr 2012 - Apr 2014

    • Worked closely with marketing manager and sales team to develop annual multichannel marketing strategy. • Designed various marketing materials including advertisements, email communication and print media such as brochures, flyers, mailers and other marketing collateral.

• 

  Fastsigns of Waltham

  • Waltham, MA

  • Account Excutive

    • May 2011 - Apr 2012
    • Waltham, MA

• 

  Workers' Credit Union

  • Fitchburg, MA

  • Marketing Temp

    • Dec 2010 - May 2011
    • Fitchburg, MA