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Tom Seyffert is a seasoned sales and management professional with over 20 years of experience in competitive analysis, sales, marketing, and product management. He has held various leadership roles in banking, telecommunications, and media, including Sales & Service Manager at North Shore Bank, Community Banker II at MountainOne, and Senior Staff Consultant - Channel Management at Dexyp. Tom holds a Bachelor of Science degree in Operations Management from Boston College.

Experience

    • Sales & Service Manager
      • Jul 2018 - Present
      • Saugus, MA

  • MountainOne
    • Danvers, MA
    • Community Banker II
      • May 2015 - Jun 2018
      • Danvers, MA

    • Community Banking Officer
      • May 2015 - Jun 2018
      • Danvers

    • Senior Universal Banker II
      • Jan 2011 - Apr 2015

    • Senior Staff Consultant - Channel Management
      • Oct 2003 - Sep 2009

      Organized regional integrated market planning and reviewed process activities with Sales & Market Management participation, including the following:market debrief analysis and formulation of go-to-market plans in conjunction with sales timely monitoring of performance results for sales canvass checkpoint meetingsidentification, development and implementation of contingency plans as neededConducted initial and follow-up training and deployment of new products and marketing programs in market area of responsibility to ensure full understanding, buy-in and compliance by salesCultivated and maintained strong relationships and open communications in order to facilitate collaboration with sales and marketing peers in market management, product, pricing and marketing communicationsProvided periodic data analysis and fulfilled ad hoc requests from management. Also provided and presented market-specific information at sales kickoffsReviewed and approved various elements of the print product prior to book extract and ship to printer (e.g. cover information, zip code pages, production orders, etc.)Manager - Analysis & Competitive Response

    • Manager - Competitive Analysis
      • Apr 2001 - Oct 2003

      Created reports (competitive intelligence newsletters and keyed directory analysis summaries) to support marketing & sales with the information necessary to respond to competitive inroads made in New EnglandProvided data and analysis to the New England market management team in support of priority market planning and sales canvass checkpoint reviews, such as key product performance, decrease and cancel data, foreign-in and advertiser penetration results

    • Pricing Manager
      • Jul 1998 - Apr 2001

      Successfully priced and released rates for over 250 directories in New England and New York. Pricing of directories entailed the assignment of rates for all items of advertising contained within any particular directory (items per directory ranged between 300 - 800) and release of the new rates through the various systems and distribution of the physical rate sheets to approximately 40 locationsResponsibilities also included support of product management for all directory reconfigurations and new products. Additional responsibilities included the maintenance and support of the various systems used by the pricing department in order to ensure that all information/rates were fed properly through the directory production system

    • Credit Analyst
      • Jul 1992 - Jul 1998

      Reviewed credit applications and set credit limits for new and existing advertisers by investigating and evaluating trade and bank references, Dun & Bradstreet & Experian reports, financial statements and payment history (if applicant was a current or past advertiser)Responsible for maximizing the company's revenue and reduction of bad debt by negotiating satisfactory, creative, individually-tailored payment plans on final-billed and restricted customers. These plans were designed to protect the customer base and repayment of past debts while still allowing the customer to still maintain some advertising presenceAssumed personal responsibility for one of NYNEX's largest advertisers whose billing was in excess of $840,000 annually. Due to billing mistakes and inaccuracies, the customer had refused to pay their bill and at one point had an outstanding balance of over $500,000. Analyzed and completed an extensive billing breakdown for the customer and personally visited the customer's headquarters in New York to explain the outstanding balance and then tailored a mutually satisfactory payment arrangement to bring the customer's account current and back in good standing

    • Assistant Manager - Billing Operations
      • Oct 1996 - Jun 1997

      Managed the resources necessary to create the billing of $250 million in annual revenue and over 160,000 invoices for the company's various business products.Supervised and trained 8 union employees to perform the various tasks required to complete the billing process as well as 1 management employee responsible for the application of daily cash deposits and monthly statistical reportingPerformed staff support functions for numerous projects involving the Receivable Management organization

    • Senior Business Analyst
      • Jul 1988 - Apr 1992

      Responsible for conducting comprehensive interviews with senior executives to obtain financial statements, trade payment and other business information used by the business community in making credit, insurance and marketing decisionsPerformed analysis of financial statements and assigned credit ratings on the largest businesses, institutions and utilities in MA, many with assets in excess of $1 billion. Compiled business information reports detailing a company's operations, financial condition, banking relationship, trade payment record, management history and business trend. Successfully met stringent monthly, quarterly and yearly production requirements. Received the 1991 annual Customer Accuracy Report Evaluation award

Education

  • 1981 - 1985
    Boston College
    Bachelor of Science, Operations Management

Suggested Services

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Industry Focus. “Banking and Financial Services”

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