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Experience

    • China
    • Venture Capital and Private Equity Principals
    • 1 - 100 Employee
    • Executive Director
      • Nov 2020 - Present

      Lead a client servicing team to manage and service a group of clients in order to maintain and grow clientele base so as to achieve planned financial objectives and other operational performance indicators.• Maintain and Develop relationships with current clients / new clients with a plan to cross sell and introduce new services.• Achieve revenue, profitability, quality, speed of delivery and productivity targets as well as other related business development objectives as assigned by continuous monitoring of actual vs budgeted performance, budget restrictions and proper pricing• Ensure maximum client satisfaction through high level of client service standards in line with client expectations• Provide value adding product solutions and benefits to client business issues by developing strategic initiatives for each client and also through Client Management Process for the assigned accounts.• Lead the client servicing team and ensure that staff are trained to handle client requirements• Oversee the management and conduct of assigned research projects including preparation, approval and delivery of proposals, reports and presentations

    • Director
      • Feb 2016 - Nov 2021

      • Strategic market assessments and market entry programs• Value chain analysis• Technology searches and assessments• Competitor intelligence and benchmarking studies• Acquisition/alliance and investment opportunity analysis• Strategy development and market planning• Customer satisfaction surveys and customer intelligence• Manufacturing cost benchmarking

    • Senior Manager
      • Oct 2012 - Feb 2016

      Aventura is a Brand & E-commerce Accelerator that drives growth for both category leaders and niche international DTC brands in the China consumer market. With decade-long brand building experience, we offer brand owners a holistic one-stop-shop growth solution that includes Brand Management, Channel Management, E-commerce Operations (TP), Logistics, Marketing & Branding and Consumer Intelligence & Analytics services. We work with brands in diverse categories including Fashion & Accessories, Beauty & Skincare, Health & Wellness and Home.

  • SXL Research
    • Shanghai City, China
    • Business Unit Head
      • Oct 2012 - Nov 2021
      • Shanghai City, China

      Lead a client servicing team to manage and service a group of clients in order to maintain and grow clientele base so as to achieve planned financial objectives and other operational performance indicators.• Maintain and Develop relationships with current clients / new clients with a plan to cross sell and introduce new services.• Achieve revenue, profitability, quality, speed of delivery and productivity targets as well as other related business development objectives as assigned by continuous monitoring of actual vs budgeted performance, budget restrictions and proper pricing • Ensure maximum client satisfaction through high level of client service standards in line with client expectations• Provide value adding product solutions and benefits to client business issues by developing strategic initiatives for each client and also through Client Management Process for the assigned accounts.• Lead the client servicing team and ensure that staff are trained to handle client requirements• Oversee the management and conduct of assigned research projects including preparation, approval and delivery of proposals, reports and presentations

  • igeo parterners
    • Shanghai City, China
    • iGeo Partners
      • Apr 2012 - Aug 2012
      • Shanghai City, China

      Project Manager April.2012~ August.2012Leading a team for a JV project with a top European SPV manufacturing company and its Chinese coordinator, total investment worth 1 billion RMB.The project includes:• Market research of SPV industries in China/Asia and competitors analysis for the European company. Investment environment and suppliers analysis. Entry barriers for a European manufacturing company into Chinese market and its solutions.• Strategy analysis for entering Chinese market and coordinator choose. Potential coordinators visiting and investigation.• Contract draft, negotiation with Chinese coordinator.• Customer Relationship & PR management, time management with customer, coordinator & the government.

  • Innext
    • Shanghai
    • Consultant
      • Mar 2009 - 2012
      • Shanghai

      Working with international team in Milan and Shanghai, leading and coordinating the project mainly about “market definition”, “entrance market strategy” and implementation. Work as trusted business advisor for CEOs and other senior executives of leading companies in China or Europe, to assess their strategy and management issues, identify and design management consulting solutions that will help grow or transform the companies.Lead a team or work as an important team member for the following responsibilities:• Customized in-depth qualitative and quantitative marketing research for a variety of industries especiallymanufacturing, FMCG and luxury consumer goods.• Result oriented strategy analysis and executive projects for “Entrance marketing”, “Organizational change”, “Purchasing and cost saving”, “Branding, price and segmentation allocation”, “M&A for Chinese and European companies”.• Competitor and Marketing Intelligence, customer survey and industry professional interview.• Stakeholder Satisfaction Survey, feedback & improvement suggestions.• Maintain client relationship and engage in business development activities.• Assist to build up team capability in strategy and transformation areas, help coaching other junior members of the team.

Education

  • 2009 - 2011
    Shanghai Jiao Tong University
    Master of Business Administration (MBA), • Corporate Marketing • Business Strategy • Financial Accounting
  • 2002 - 2006
    Shanghai Jiao Tong University
    Bachelor, Civil Engineer

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Industry Focus. “Venture Capital and Private Equity Principals”

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