Experience

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  MedWatch, LLC

  • United States
  • Hospitals and Health Care
  • 100 - 200 Employee

  • Senior Vice President Marketing & Business Development

    • Jan 2023 - Present

  • Vice President Marketing

    • Jan 2017 - Present

  • Vice President Business Development

    • Jan 2017 - Present

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  6 Degrees Health, Inc.

  • Tampa, Florida

  • Director, Business Development (Consultant)

    • Jul 2016 - Dec 2016
    • Tampa, Florida

    From inception, 6 Degrees Health has been focused on effective catastrophic care contracting/negotiations and cost containment services for prospective and retrospective events, in and out of network. 6 Degrees Health is a “one-stop shop” for mitigating complex high-dollar cases/claims providing best in class services through their Transplant & Specialty Network as well as appropriate and defensible recommendations on claim reimbursements.

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  INETICO

  • Tampa/St. Petersburg, Florida Area

  • Business Development/Sales Executive/Marketing & Promotion

    • Feb 2007 - May 2015
    • Tampa/St. Petersburg, Florida Area

    An eight year run as the Sales/Marketing/Account Manager for INETICO, a Tampa based medical cost containment and care management company. Directive - to create an identifiable brand image, develop an industry presence and to grow the footprint of their client base. Through creative marketing, consistent messaging and progressive thinking, INETICO has grown into one of the leading providers of medical cost containment services across the USA. • Developed marketing communication programs to support expansion and growth• Coordinated branding initiatives to bolster image and introduce services to target markets• Created external communications via trade publications, email and social media• Built brand image through development of new logo, marketing designs and material production• Created new concepts and designs for marketing collateral• Wrote and edited promotional literature• Directed marketing efforts and strategic press releases• Managed ongoing updates to the company website and social media pages• Coordinated tradeshow and event planning to maximize exposure and build recognition• Engineered vendor booth visual appeal and message to maximize impact• Managed and directed the Account Management team ensuring accurate and timely reporting, client communications and positive relationship maintenance• Directed communications with existing client base to promote sales of services to enhance outcomes as well as create organic growth and increased client satisfaction• Generated prospect leads from local, regional and national events

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  TRG Hospitality Consulting

  • Tampa, Florida

  • F&B Consultant

    • Jun 2005 - Jun 2007
    • Tampa, Florida

    A highly respected, well-rounded consultant in the private club industry with 30 plus years of focus on FOH operations with over 50 Domestic and International Club openings and acquisitions. Skilled hands-on approach with a unique perspective on what it takes to develop, establish and maintain quality service and the member experience. Armed with a playbook of proven strategies and numerous tactics to provide clients with outcomes that not only meet and exceeds expectations, but sets the standard which all competitors strive for. An adventuresome soul who enjoys the diversity and culture the world has to offer. A love of great wine and exceptional food, with a fascination of ethnic street fare. Favorite vacations include any destination on a Royal Caribbean Cruise ship, Italy and Asia – yes, all of Asia. Hiking through the mountains of Vietnam, drinking snake blood in China and jumping from a perfectly good airplane over the Great Barrier Reef are just a few notable memories. Pastimes include gardening, biking, classic movies and cooking.Invited by the Singapore Chamber of Commerce in 2002 to conduct customer service training to thousands of business operators and their employees in preparation for an International business symposium.Services include, but not limited to:• F&B Service/Operation/Flow Evaluation• F&B Service Training • F&B Training Materials• Standards of Operation• Catering – Sales & Service• Menu Design / Engineering• Concept Evaluation / Concept Development• Facility Renovation / Design• Incentive / Acknowledgement Programs• Retail Sales Outlet EvaluationClient Sampling:• The Mill Restaurant/D&G Restaurant Group – St. Petersburg, Florida• IBIS Golf & Country Club – West Palm Beach, Florida• Dominion Valley Country Club, Haymarket, VA• The Aberdeen Marina Club - Hong Kong• Singapore – Chamber of Commerce• The Seoul Club - Seoul, Korea• The Wisley Golf Club – Surry, England• Shangri-La Hotel Group – Hong Kong

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  ClubCorp

  • Domestic & International Divisions

  • Corporate Service Director

    • 1983 - 2004
    • Domestic & International Divisions

    A 23 year run with the ClubCorp family which began in 1983 with the acquisition with The Bohemian Club in Des Moines, Iowa. In 1985, relocated to Tampa as the opening Service Director for The Centre Club and successfully orchestrated a new club opening with an at capacity membership. In 1986, promoted to Regional Service Director for the Southeast. In 1994, joined the International Division of ClubCorp and facilitated the service staff training and club opening of the Capital Club in Beijing, China, the first of many International Clubs to follow. In 2003, returned to domestic operations due to the end of overseas expansion efforts. Responsibilities included overseeing the F&B service quality in both Domestic and International Clubs, maintaining operation standards, establishing new service procedures and associated training and maintenance processes, Club inspection policies and procedures, new Club openings, existing Club retooling, CG&S and FF&E purchasing, and much more.• Involved in over 40 club “opening” projects worldwide• Assisted in developing and implementing programs for service training (C.O.A.S.T – Club Orientation and Service Training and STAR- Smart Training Achieves Results), menu engineering and design, CG&S and FF&E purchasing• Provided leadership training and certification for Food and Beverage/Club Service Directors• Instrumental in establishing the Standards of Operating Excellence and Annual Club Inspection Manual/Process• Created and implemented quality control measures for food and beverage operations• Developed region wide programs and incentives to increase food and beverage sales for both a la carte and cateringClubCorp Certifications include:• C.O.A.S.T. (Club Orientation and Service Training) (Certified Trainer)• STAR (Smart Training for Achieving Results) (Certified Trainer)• Professional Sales Skills Training (PSS) (Certified Trainer)• Management Skills Program (Certified Trainer)