Experience

• 

  Mattel, Inc.

  • El Segundo

  • Associate Producer

    • Jan 2016 - Present
    • El Segundo

    • Develop and direct creative for online mixed media video projects including web, e-tailers, and social media • Produced 272 videos in 2016 and 339 videos in 2017• Build project schedules and manage tight budgets, productions calendars, proposal pitching, strategy, casting, and art direction across brands including Barbie, Hot Wheels, Enchantimals, DC Super Hero Girls, and Monster High • Manage small to mid-sized projects, working cross functionally with multiple stakeholders including brand marketing, product marketing, licensors, standards & practices, and legal team • Lead weekly meetings with clients and internal teams, educating clients on best practices and equipping them to make production decisions by analyzing monthly performance with metrics encompassing budget, status updates, logistics, production feasibility, etc. • Spearhead product priorities and direct technical usage on product features during content production• Develop and pitch proposal packages to clients and negotiate scope of projects and estimates • Analyze metrics to recommend clients to produce content more cost efficiently• Implemented status tracking process that collects metrics and analytics enabling C-suite to make cost efficient and productivity decisions• Implemented RFP (request for product) process for team by partnering with Product Marketing and Logistics, putting in place the corporate product request process for cost efficiency.

• 

  Delta Products Corporation

  • Fremont, CA

  • Sales Representative

    • Jul 2012 - Dec 2015
    • Fremont, CA

    • Coordinate and operate with major sales accounts in distribution, trading, direct, and branding businesses, totaling budget of $350M• Provide inside sales support for western regions of USA and Canada including a first tier account of the newly established branding business, expanding and growing productivity and revenue by 62%• Manage multiple smaller distribution accounts and 2 newly acquired top distribution businesses facilitating communications among reps and 3 different factories in 2 different countries• Enhance direct customer relationships and trust by managing customer and rep registrations, tracking shipment statues timely, investigating past and current sales efficiently, and generating shipping documents via multiple Delta platforms such as Portal, OA System, Transportation System, and Sharepoint in order to increase productivity• Conduct detailed monthly sales and forecast reports and analyze customer and rep performance by comparing their year-to-year sales numbers with past years increasing decision making efficiency• Demonstrate customer service through building solid relationships with 5 different regional sales managers as well as reps and distributors, assisting them as their first line of contact with their requests in a timely manner• Utilize SAP to process sales orders and purchase orders, create credit memos, check availability, confirm deliveries, verify invoices, and research sales history

• 

  DFS Galleria

  • Honolulu, HI

  • Sales Associate

    • Nov 2011 - Feb 2012
    • Honolulu, HI

    -Provided memorable, luxury service environment for clients especially the international traveler market-Promoted and sold multiple branded products on the sales floor, increasing sales beyond targeted number by 18%-Assisted customers with purchasing decisions and efficiently completed transactions utilizing the POS system-Supported my team of 12 particularly with American and Chinese customers