Experience

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  데이블(Dable)

  • 中国 北京市

  • Country Lead

    • Jan 2022 - Dec 2022
    • 中国 北京市

    1.In charge of strategizing the overall business expansion in the China mainland market.2.Establish strong relationships with senior level individuals at advertising agencies, direct advertising clients, or media companies at a regional level, and develop frameworks to support local teams.3.Providing guidance and feedback to help team members strengthen specific knowledge/skill areas.4.Liaising with headquarter and reporting directly to the CGO regularly.

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  Socially Powerful

  • Beijing，China

  • Country Manager

    • Oct 2019 - Jan 2022
    • Beijing，China

    Socially Powerful agency is a fully integrated attention first, a social agency that delivers global campaigns for brands who want to reach the people who influence brand choice. As the country manager, I will be leading the business growth in China helping the top Chinese brands grow globally to the next phase. #SocialStrategy#InfluencerMarketing#CommunityBuilding#ScoialMediaPlanning#Commercialshooting

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  Kantar

  • Beijing

  • Associate Director Business Development

    • Sep 2018 - Jan 2019
    • Beijing

    1.Working closely with media and digital team to develop new digitalized solution to clients.2.User research solution, tailor made for internet company sector (include Tencent, Bytedance, Alibaba, LinkedIn, Meituan etc )

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  Tencent

  • Beijing

  • Senior Sales Manager

    • Nov 2016 - Mar 2018
    • Beijing

    Tencent OMG online advertising product sales. (For regional clients)1. As an individual contributor to reaching out to the decision-maker from the client side, and deliver Tencent's digital advertising value. 2. Expand different verticals and channels for building a strong pipeline. Clients included leading FMCG Company, Telecom Company, regional Automobile company and etc.

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  秒针系统

  • Beijing City, China

  • Pre sales team leader / Sr. BD Manager

    • May 2013 - Sep 2016
    • Beijing City, China

    1. Online ADs tracking and programmatic buying solution consultant. Total annual sales are over 14 million CNY, which comes from over 1 billion CNY in media spending. 2. As the team lead, planned, and maintained strong relationships with clients by regularly communicating, presenting reports, and conducting in-person visits to address new briefs while working closely with the product team to deliver added value to key accounts. 3. Deliver Miaozhen marketing cloud solution to key accounts (Deep knowledge of tracking business, social media data solution, and programmatic buying business landscape in China mainland)

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  尼尔森

  • Beijing

  • Associate Research Manager

    • Jan 2013 - May 2013
    • Beijing

    1.Social media research ( Sina Weibo, WeChat included ) Tracking record of planning and meeting business targets by working with leading companies.2.Using an advanced social media tracking tool to deliver an insightful report to leading high-tech companies. (Huawei, Qualcomm, AMD, etc )

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  Carat

  • Beijing City, China

  • Planner

    • 2008 - Jul 2010
    • Beijing City, China

    1. TV Media planning for a leading instant noodle brand in the north China (Using leading R&F tool such as AdExPower, Infosys)