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Bio

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Thrishala Jayachandra is a seasoned marketing professional with a Master's degree in Integrated Marketing from New York University and a Bachelor's degree in Business from St Joseph's college of commerce. She has experience in digital analysis, marketing, and team management, with a strong background in Microsoft Office and social media marketing.

Experience

    • Digital/ Data Analyst Intern
      • May 2017 - Aug 2017
      • India

      • Forecasting sales pattern and trends leveraging customer data on SAS and JMP.• Analyzed Google Analytics data for campaigns to increase website traffic and sales conversion by 9%.• Modeled and executed digital media campaigns for social platforms, display advertising leveraging SEO/SEM under a low budget.• Conducted A/B testing and multivariate analysis to improve website and conversion rate by 16%.

    • Digital Analyst
      • Jun 2015 - Dec 2015

      • Supervised Google Analytics team to strengthen and improve websites and social platforms.• Managed email database of over 200 restaurants to send out weekly promotions. • Executed digital media campaigns for business partner

    • Marketing Intern-Brand Development
      • Apr 2015 - Jun 2015
      • India

      • Remodeled brand position from a bar to vibrant lounge for dining with strategic marketing campaign to attract new customers and increase sales.• Designed marketing campaigns to improve traffic by 30% on social media platforms and outdoor advertising. • Managed business accounts like TripAdvisor and Zomato to increase brand loyalty by 25%. • Demonstrated writing skills by creating and managing quality content for newsletters (JW Times).

Education

  • 2016 - 2017
    New York University
    Master's degree, Integrated marketing
  • 2012 - 2015
    St Joseph's college of commerce
    Bachelor's degree, Business, Management, Marketing, and Related Support Services

Suggested Services

This profile is unclaimed. These are suggested service rates with 0% commision upon successful connection

Industry Focus. “Marketing and Advertising”

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