Experience

• 

  Chisholm Consulting Inc.

  • Stamford, CT

  • Communications Consultant

    • Sep 2010 - Present
    • Stamford, CT

    -- Using a variety of communications techniques and vehicles, build thought leadership, visibility and brand differentiation for clients in a range of industries.. -- Use social media to reach new influencers and audiences with key messages. -- Provide strategic communications counsel and support.

• 

  IBM Sales & Distribution

  • Armonk, NY

  • External Relations Director

    • Jun 2009 - Aug 2010
    • Armonk, NY

    Planned and executed media, analyst and influencer programs that helped to drive IBM sales and services in chemicals & petroleum, government and telecommunications industries.• Developed the communications strategy to drive high participation in the first-ever global Security Jam, an Internet brainstorming event to elicit ideas for solving global security challenges. • Successfully implemented communication programs to promote a global competition to find the new and innovative solutions for reducing traffic congestion.

• 

  IBM

  • Communications Director, Global Financial Services and Public Sectors

    • Jan 2008 - May 2009

    -- Led an integrated team of external and internal communications professionals in planning and executing media, analyst/influencer and employee communications programs and strategies to position IBM as a market leader in government, banking, insurance, financial markets, healthcare and education.-- In collaboration with Marketing, planned and developed sales enablement deliverables to help IBM sellers and consultants drive sales and revenue growth. -- Provided strategic communications counsel and support to sector general managers and industry senior executives in the areas of risk, security and public issues.

  • Communications Director -- Global Public Sector

    • Jun 2005 - Dec 2007

    -- Drove integrated external and internal communications programs and analyst/influencer activities to support industry sales and services across three global industries: Government, Healthcare/Pharma/Life Sciences, and Education.-- Provided strategic communications counsel and support to the sector general manager and industry senior executives. -- Enhanced preference for IBM in Public Sector sales and increased mindshare/thought leadership among key clients, analysts, media and other influencers through initiatives such as a global healthcare innovation campaign that increased unaided awareness of IBM among healthcare providers from 22% to 41% within a year. Communications and marketing vehicles included webcasts, podcasts, blogs, bylined articles, influencer events, points of view documents, media events, executive presentations and other high-impact tools.

  • Communications Director, IBM Global Services – Americas

    • Apr 2004 - Jun 2005

    -- Provided communications counsel, including overall messaging strategy, to general manager of IBM’s Global Services business in Canada, the US and Latin America.-- Led a team of more than 20 employee and executive communications pros in developing communications programs to motivate, inform and inspire 60,000 IBM services employees. -- Working with our HR organization, launched a successful “Spirit” initiative to build morale among services employees and improve the work climate. The program included a Dialogue Series for managers, which enabled frank and open discussions of issues impacting team morale – and action plans -- and timely business updates. -- Led a team specializing in communications support for clients in strategic outsourcing relationships with IBM. Support ranged from consulting with clients involved in outsourcing transformations on communications needs to facilitate smooth transitions to actual execution of plans (focus groups, communications deliverables, extranets, employee orientation sessions, etc.).