Experience

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  Cottonwood Custom Builders

  • Boulder, Colorado, United States

  • Marketing Director

    • Jan 2024 - Present
    • Boulder, Colorado, United States

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  Free Range Artist

  • Lyons, CO

  • Owner & Founder

    • Nov 2019 - Present
    • Lyons, CO

    Full stack marketing professional specializing in the construction industry & sustainability. Example client work: Cottonwood Custom Builders, Inc.  - Created, optimized, and implemented marketing and PR strategy. - Transformed social media from low to high impact, resulting in 350% follower growth and top performing reels reaching over 14k viewers organically. - Increased brand awareness and web SEO, resulting in media interviews on The Weather Channel, Denver Channel 7, and Fox 31 and winning the “Best of Boulder - Homebuilder” award for 3 consecutive years (2020 - 2022).EnergyLogic, Inc.  - Created large-format showroom displays that accessibly explained building efficiency to a non-technical audience. - Designed templates for social media graphics, enabling marketing assistant to quickly generate on-brand assets.Cultivate Energy Optimization, LLC - Transformed energy audit from a 175-page document to an actionable 12-page report, resulting in increased user engagement.A partial list of current & past clients: Lean Green Building, Cottonwood Custom Builders, EnergyLogic, Gruber Builders, Cultivate Energy Optimization, Choose People, EnergyPro Exchange, Wood Gem Custom Cabinets, Brian Manning Team, Hello Bench Project, & Hindman for Berthoud.

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  Trimble Inc.

  • Westminster, Colorado, United States

  • Content Creation Specialist

    • Jan 2023 - Oct 2023
    • Westminster, Colorado, United States

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  Atlas Obscura

  • Experience Host

    • Nov 2017 - Mar 2020

    Field Agents are the local community builders and event creators for Atlas Obscura. As a Field Agent, I invent, plan, and host rare, often exclusive access events. During my time as Interim Chapter Head, I managed Denver’s Field Agents, vetted event concepts, and tracked our finances. A selection of favorite events:"Stargaze Through an Apollo 11 Telescope" – This event sold out monthly and was rated 4.95/5 by attendees. Unlocking Central City – Tour of 4 historic buildings, guided by Dr. David Forsyth and then Central City Mayor, Kathy Heider.Bishop Castle Tour – Exclusive tour and family stories from Donita Bishop (the castle creator’s daughter).

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  Housing Tides

  • Creative Director

    • Apr 2016 - Oct 2019

    Housing Tides (created by EnergyLogic) is a comprehensive monthly report enabling users to navigate the housing market with confidence. Our work focuses on market specific forecasts, housing news analysis, comparing MSAs and evaluating forecaster accuracy. For Tides, I designed the visual branding and built their online presence. This includes but is not limited to the logo, colors, videos, animations, site integrations, site organization, report design, and email templates. Additionally, I support the development of our marketing strategy and client relations process.

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  EnergyLogic, Inc.

  • Berthoud, CO

  • Creative Strategist

    • Jan 2014 - Oct 2019
    • Berthoud, CO

    Creative lead for the company, responsible for design and branding across all divisions. Web design and development for https://theenergylogic.com, https://energylogicacademy.com, https://builtinsavings.com, https://energyproexchange.com/, and elcultureguide.com (private site).Actively contributes to the sales & marketing team. Active in the R&D division of the company, both leading projects and supporting other's projects. Managed the event coordinator. Prior to promotion to Creative Strategist and delegation of event coordination responsibilities, I planned all parties, conferences, tradeshow logistics, off-site meetings, and trainings for EnergyLogic and spin-off company EnergyPro Exchange (EPX).

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  Dance Conservatory of Pittsburgh

  • Pittsburgh, PA

  • Studio Manager/ Ballet Instructor

    • Aug 2013 - Dec 2013
    • Pittsburgh, PA

    Managed day to day operations of the studio, planned student and professional performances, coordinated logistics for H2O Contemporary Dance.Taught Intermediate/Advanced Ballet, Pointe and Classical Variations.Designed logo.

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  Walking Thumbs

  • Pittsburgh

  • Dance Consultant/ Software Tester

    • May 2012 - Dec 2013
    • Pittsburgh

    Using my training as a dancer and my education as a business student, helped animators create a dancing character. Also worked with the marketing aspects of the company, including visual design, contacting local schools and arts groups, and monitoring the company's social media.Later transitioned into a position as software tester for smartphone applications. Tested software, wrote testing scripts, conducted focus groups, and validated bug fixes.

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  Pittsburgh Symphony Orchestra

  • Merchandise Representative

    • Mar 2012 - Oct 2013

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  Point Park University

  • United States
  • Higher Education
  • 700 & Above Employee

  • Office Assistant

    • Sep 2009 - May 2013

    Assists with:Coursebook, syllabi, and class location unificationFilingOffice organizationFacilitation of student/ teacher communicationFlier design

  • Summer Assistant- Office of Campus Life

    • May 2012 - Aug 2012

  • Community Mentor

    • Aug 2011 - May 2012

    Plans events catered to all sophomores. Aids in the development of program initiatives.Enforces University policy.Serves as the "eyes and ears" of campus, ensuring safety of student body.

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  August Wilson Center for African American Culture

  • Intern

    • Jan 2011 - May 2011

    Primary role is to work with the August Wilson Center's community dance program.

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  Point Park University

  • Community Facilitator

    • Aug 2010 - May 2011

    Focused energies on creating a positive on campus experience for first year students, as well as international students.Planned and carried out 7 programs for residents, covering topics such as community, social responsibility, and artistic expression. Mediated conflicts between residents. Planned and directed floor meetings.

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  Starbucks Coffee Company

  • Barista

    • Aug 2008 - May 2009

    Interacted with customers in all aspects of purchasing a beverage: worked the register, prepared hot and cold beverages, addressed customer complaints.Performed routine cleaning duties. Worked opening, closing and mid-day shifts. Drew designs for promotional in-store signage. Prepared the food case, organized the ready-to-eat food and beverage.