Experience

• 

  Adlab McCann

  • Zambia
  • Advertising Services
  • 1 - 100 Employee

  • Media Executive

    • Nov 2023 - Present

    As a Media Executive at Adlab, I specialize in orchestrating impactful media strategies to elevate brand visibility and drive results. My responsibilities include:- Crafting and executing tailored media plans across various channels, including digital, print, and broadcast.- Negotiating and securing optimal media placements to maximize reach and engagement within budget constraints.- Analyzing media performance metrics and providing actionable insights to refine strategies and enhance ROI.- Collaborating with creative and account teams to ensure seamless integration of media efforts with overall marketing campaigns.- Building and nurturing relationships with media vendors and partners to stay ahead of industry trends and opportunities.- Staying abreast of emerging media technologies and trends to innovate and optimize media strategies.

  • Account Executive

    • Sep 2023 - Present

    As Account Executive, I am responsible for:- Cultivating and managing client relationships.- Collaborating with teams to execute effective marketing campaigns.- Analyzing campaign performance and optimizing strategies.- Identifying opportunities for revenue growth and upselling.- Ensuring timely and successful project delivery.Clients I have handled include:Zambeef, SeedCo, Yango, Heineken (Hunters, Savanna), aYo by MTN (Zambia & Uganda), Multichoice, 1964 Gin, , BASF, Mukuru

• 

  Diamond TV Zambia

  • Lusaka Province, Zambia

  • TV Producer

    • Aug 2021 - Present
    • Lusaka Province, Zambia

• 

  Flavours Pub & Grill

  • Livingstone, Southern Province, Zambia

  • Digital Marketing Consultant

    • Jul 2020 - Sep 2021
    • Livingstone, Southern Province, Zambia

    Flavours Pub & Grill is one of the leading restaurants in Livingstone, Zambia, offeringunparalled service and grad A food.I worked on Content strategy and execution, community management, and overallbranding.

• 

  Power FM Livingstone

  • Livingstone, Southern Province, Zambia

  • Radio Presenter

    • Aug 2020 - Aug 2021
    • Livingstone, Southern Province, Zambia

    As part of the first ever round of presenters hired at the then newly established radiostation in Livingstone, it was part of my responsibilities to grow the listener-ship of theradio station. This also involved employing marketing techniques to create awarenessof the new radio station in town.

• 

  Bravo Brands

  • Livingstone, Southern Province, Zambia

  • Social Media Manager

    • Jun 2020 - Jun 2021
    • Livingstone, Southern Province, Zambia

    I was contracted to leverage Social Mediaas a marketing platform for Bravo Brands, a restaurant chain operating in threedifferent cities in Zambia.I worked to handle marketing for all three branches and ensured marketing campaigns translated into sales.

• 

  UNZA Radio

  • Lusaka Zambia

  • Radio Presenter

    • Apr 2018 - Jul 2020
    • Lusaka Zambia

    During my residence at the University of Zambia, I hosted a weekly Business show formy Economics and Business Association (UNZABECA)This was good practice for contacting guests, producing scripts, and hosting whichgreatly improved my public speaking, research and interviewing skill

• 

  Manic Creatives

  • Lusaka, Lusaka Province, Zambia

  • Content Developer

    • Jan 2019 - Jan 2020
    • Lusaka, Lusaka Province, Zambia

    Worked on creating visual content (Video edits, graphic designs, scripting..) for multiplebrands under the agency.Some notable brands include OTK Ceiling Solutions, Parogate Zambia, ResidentDoctors Association of Zambia