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Experience

    • Digital Marketing Manager
      • Jul 2023 - Present

      - Planned marketing strategies and budget allocation for online and offline channels across all Business Units, including Clickzy, ClickBiz, LiveWell, and Wizlah.- Identified business opportunities for each Business Unit.- Led a digital marketing team, boosting sessions and conversions across all channels.- Enhanced customer acquisition and ensured optimal web operations.- Executed CRM campaigns that improved customer retention and purchase frequency.- Supervised SEO initiatives, driving organic traffic and conversions.- Managed online marketing communications across multiple platforms.- Oversee online P&L, focusing on marketing expenditure, operating cost, GP, GMV, NMV and EBIT.- Developed a tech roadmap for increased efficiency and sales across channels.- Implemented strategic pricing using Google Suite and affiliates to drive traffic.- Developed EDM and Social Listening Analytics guidelines for all Business Units.- Served as the Online Subject Matter Expert, leading teams and improving sales performance.- Enhanced the knowledge and skills of the Digital Marketing team by creating individualised development roadmaps.

    • Online Pharmacy e-Commerce
      • Jan 2024 - May 2024

  • Decathlon Thailand
    • Samut Prakan, Thailand
    • Traffic Leader
      • Feb 2023 - Jun 2023
      • Samut Prakan, Thailand

      - Digital Marketing Strategy and planning for building brand awareness and finding opportunities to increase website traffic and revenue.- Create the direction for the content team and guide them on how to set ad campaigns for each platform.- Coaching team leaders in increasing their online perfo...

  • Hooop Co., Ltd
    • Bangkok Metropolitan Area, Thailand
    • Digital Marketing Manager
      • Aug 2019 - Feb 2023
      • Bangkok Metropolitan Area, Thailand

      Responsibilities - Manage implementation of the Marketing strategy - including marketing campaigns, digital marketing performance, content creation, branding and communication.- Directly responsible for clients management with experience in digital marketing.- Lead a team of young professionals t...

  • Pro Fascino Co.,Ltd
    • Bangkok Metropolitan Area, Thailand
    • Digital Marketing Manager
      • Jul 2016 - Jul 2019
      • Bangkok Metropolitan Area, Thailand

      Responsibilities - Develop an overall SEO and SEM strategy and developed approaches to drive online traffic to the website and offline.- Track and analyze conversion rate from Google Analytics in order to develop plans to optimize digital marketing plan.- Manage digital marketing campaign as a om...

  • Kacha brothers
    • Khlong Sam Wa District, Bangkok City, Thailand
    • LSM & Online Marketing Manager
      • Jan 2016 - Jun 2016
      • Khlong Sam Wa District, Bangkok City, Thailand

      Achievements- The traffic, engagement, and reach for social media increased by over 200% and sales conversion for the first 2 months increased by over 25%.Responsibilities- Digital Marketing Planning and setting up the social media presence for Kyo Roll En, Kyo Roll En Cafe & Meal, Teraoka, S...

  • N.C.C. Exhibition Organizer Co.,Ltd.
    • Bangkok Metropolitan Area, Thailand
    • Sales and Marketing Manager
      • Mar 2014 - Dec 2015
      • Bangkok Metropolitan Area, Thailand

      Responsibilities - Take charge of the project assigned by Senior Project Manager from the beginning to the end.- Perform sales task and supervise, manage and lead sales team to successfully achieve the business objective and goal. - Work closely with internal team to creative ideas for Event/Exhi...

  • Suan Dusit University
    • Bangkok Metropolitan Area, Thailand
    • University Lecturer
      • Feb 2011 - Jan 2014
      • Bangkok Metropolitan Area, Thailand
    • Sales And Marketing
      • Feb 2006 - May 2008
      • Nonthaburi

      Achievements- Successfully sold 100% of exhibition booths with marketing campaigns- Actively pursued new business and developed three new large accountsResponsibilities- Worked closely with the production team in order to assist them in relevant aspects of event management and production.- Mainta...

Education

  • University of Sunderland
  • 2001 - 2004
    Sripatum University

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