Experience

• 

  Self Realization Fellowship

  • Los Angeles, CA

  • Membership Services

    • Apr 2022 - Present
    • Los Angeles, CA

• 

  Freelance

  • Encinitas, California, United States

  • Graphic Design, Marketing, Social Media Design, Website Refresh/updates

    • Jan 2020 - Present
    • Encinitas, California, United States

    Accepting freelance projects while searching for full-time work.

• 

  AARE - Real Estate

  • Escondido, California, United States

  • Business Support Specialist - Agent Support, Web, Marketing, & Graphic Design

    • Jun 2021 - Apr 2022
    • Escondido, California, United States

    Full-time position as a graphic designer and marketing specialist in support of a growing, entrepreneurial real estate company. Business support role has been added.

• 

  TERI Inc (Training Education Resource Institute)

  • Oceanside, CA

  • Marketing Communications Manager & Graphic Designer

    • Mar 2019 - Jan 2020
    • Oceanside, CA

    Managed the creation of a wide variety of marketing communications from concept to completion. This includes writing and graphic design for print and online, including: quarterly newsletters, monthly blog posts, annual report, ads, social media (Instagram, Facebook), brochures, event promotions, flyers, posters, and signage. Assisted with planning, execution and logistics of annual events; handled press releases (contract, negotiating, writing, submitting). Executed email campaigns for fundraising and other initiatives (MailChimp, Bloomerang). Managed multiple corporate websites: updates, changes, postings, graphics and content (WordPress).

• 

  Illumina, Inc.

  • San Diego, Ca

  • AMR Events - Sr. Marketing Specialist & Graphic Designer

    • Jun 2014 - May 2018
    • San Diego, Ca

    -production graphic design work (digital and print) according to brand standards for large, successful biotech company events department-Created flyers, signage, posters, banner ups, booth graphics, postcards, direct mailers, bag inserts, mobile app graphics, ads (online and print), event web site graphics, stickers, booklets, wall clings, and more.-experienced working with a wide variety of people within the organization-ability to work at a fast pace under tight deadlines-coordinate quotes and printing with outside printers and vendors-set up Cvent event websites and coordinated all logistics with relevant parties-brand ambassador for AMR events marketing team-Editing, proofreading of copy for AMR team-Posting tweets for event launch

• 

  Trigild, Inc.

  • La Jolla, Ca

  • Associate Marketing Manager

    • Aug 2013 - Dec 2013
    • La Jolla, Ca

    -Designed website/content (http://www.trigildhotelaccounting.com) and (2014 Spring Conference)-Managed corporate site/updates (http://www.trigild.com)-Created digital and print graphics for conferences, collateral, signage-Designed, researched, wrote, and edited content for corporate newsletter (ConstantContact)-Managed conference emails-Coordinated speaker article submissions for CLE credits-Onsite event assistant-Designed case study form streamlining submissions from property managers.

• 

  Life Technologies (now ThermoFisher)

  • Carlsbad

  • Regional Marketing Specialist

    • Jan 2013 - Aug 2013
    • Carlsbad

    Managed the intake process for regional sales rep requests (events, emails, literature). Designed scientific marketing/product promotional materials and emails in support of America's region sales team. Creation of landing pages for events and support materials. High production environment under tight deadlines. Able to deliver a significant number of projects in record turnaround times, while maintaining quality, accuracy, and following various brand standards.

• 

  DataQuick

  • La Jolla, CA

  • Marketing Specialist

    • Jan 2012 - May 2012
    • La Jolla, CA

    Increased customer engagement, business reach, and sales revenues via multi-channel marketing initiatives for property data company.Managed WP website content, updates, optimization and designed custom partner landing pages.Coordinated logistics for major tradeshows and events generating hundreds of sales leads and positive brand recognition.Published informative content for social media (FaceBook, Twitter, and ActiveRain) and corporate website announcing new products, increasing likes/followers and brand reach. Designed, reviewed, and edited marketing collateral and advertisements for product promotions resulting in increased product and brand awareness. Executed email and direct mail campaigns announcing new products; expanded B2B contacts and achieved 2%+ response rates.Assisted with marketing budget updates and review, effectively controlling costs.

• 

  JENNY CRAIG INC

  • Carlsbad, CA

  • New Product Development (R&D)

    • May 2008 - Jul 2011
    • Carlsbad, CA

    Designed custom products and created development efficiencies with beneficial results.Managed new product development (exercise equipment, DVDs, totes, etc.) from initial research thru to commercialization. Achieved highest DVD sales record in 10 years on 25K Dance DVDs; achieved highest margins (70-80%) on select products developed in China. Managed project deadlines, product quality standards and production goals with external resources creating efficiencies and establishing win-win relationships. Completed first QA testing for products made in China with 100% pass rate.Communicated product vision and details to cross-functional teams meeting all deadlines for timely launches. Completed customized DVD with Kim Lyons under extremely tight 6-week deadline.Developed customer surveys, analyzed consumer research, identified trends, researched, recommended and tested hundreds of product concepts. Selected and created innovative products resulting in higher program relevance and greater customer satisfaction. Achieved “sold out” status for 25K lunch totes within 4 weeks.

• 

  First American CREDCO (aka CoreLogic)

  • Poway, CA

  • Marketing Director, Marketing Manager, Marketing Specialist I & II

    • Jun 1992 - Dec 2005
    • Poway, CA

    Directed strategic marketing initiatives across multiple industries and via mutliple channels to meet and exceed B2B business growth objectives for credit reporting company with $330 million annual revenues. Planned and directed annual advertising spend for multiple markets in industry publications achieving greater brand recognition and sales while adhering to limited budgets.Designed and implemented ongoing direct mail and email campaigns resulting in increased market share and increased gross sales. Achieved 16% response rate on OFAC campaign and 43% customer penetration.Managed and directed annual tradeshow calendar of more than 40 shows. Managed logistics, defined themes, updated signage, and conducted promotions achieving lead generation objectives. Collected hundreds of new sales leads resulting in business growth and increased revenues.Developed print materials (brochures, newsletters, flyers, signage, product sheets, sales collateral) on an ongoing basis, promoting products and services to new and existing customers.Originated the company’s first PR. Leveraged partner newsletters, industry articles, press releases and PR campaigns effectively increasing company credibility, expertise and brand recognition while strengthening vendor partnerships. Achieved national publicity for consumer credit report service in Newsweek, Self Magazine, Glamour, Kiplinger’s and Parenting.Managed staff of 2 directly and department of 10 indirectly.Key collaborator for the design and content of company’s first consumer website ConfidentialCredit.com, resulting in sales of thousands of consumer credit reports online.Created competitive market analysis and provided monthly marketing status reports and metrics to senior management for strategic planning.