Experience

• 

  Ibarria Media Group

  • Sr. Independent Marketing Consultant

• 

  Ibarria Media Group

  • Sr. Independent Marketing Consultant

    • Jan 2014 - Present

  • Sr. Account Executive

    • May 1989 - Jan 2014

    • As a senior account executive responsible for the management of national account sales, I engage new accounts by contacting and traveling to clients and advertising agencies all over the USA and Caribbean countries. • Develop new programs and advertising plans for presentations to both clients and advertising agencies.• Develop advertising tools for implementation of media kits for our sales force for all three newspaper groups, improving their wording and techniques to accomplish stronger sales on time and with conservative budgets.• Provide public relations and editorial coverage, events coverage, management of press releases, and point of sale programs to help our clients achieve a stronger return on their investments.• Created additional opportunities for maintaining corporate image with in the Hispanic community by participating in parades, festivals, fairs, and any /all opportunity to promote client/consumer relationships.

• 

  Salvarani and Leonardis Designs

  • Sales/Designer Executive

    • Oct 1984 - Apr 1989

    •• Responsible for management of quoting design, sales, and installation, and application of additional design details such as appliances, plumbing, tiles, countertops, etc. needed to fully accommodate each project to completion. Contracts signature and management included,• Working with architects, designers, builders and decorators as well as building and residence owners, I had to apply the necessary planning to achieve completion on time under very restricted budgets while achieving very generous net revenue for the corporation. • Responsible for a staff of designers, sales, and installations from Maryland to New Hampshire composed of new construction, private residences, and remodeling jobs that required travelling at all times. .

• 

  Salvarani/Miami

  • Sales/Designer/Owner/Exec.

    • Aug 1980 - Sep 1984

    • Complete responsibility of setting up and managing the entire operation from ordering inventory, selecting designers, salesmen, and installation crew.• Implementing the accounting, banking, and financial responsibilities.• Purchasing of all additional materials such as countertops, appliances, tiles, lighting, plumbing, etc. needed to service clients throughout the state of Florida.• Managing designer / architect / decorator / client relationships up to completion of each project

• 

  Butte Knit/Johnathan Logan Inc/Kaiser Roth Int'l/Fla-Ga Tractor, Miami

  • NY and Miami

  • Accounting/Processing/Public Relations/Customer-Client Services

    • Jul 1969 - Jun 1980
    • NY and Miami

    .Three very large corporations, two in the garment industry, one exporter of heavy equipment, working with international as well as domestic sales. • Responsible for accounting data processing and reporting to comptrollers of all three companies. • Managing legal paperwork for Central / South American/ European transactions for export division president / owner of Flaga Equipment, associated company to Fla-GA Tractor.• Production of international budget and accounting reports for Licensing Department and serving as public relations and translation services liaison for international buyers visiting corporate headquarters from all Spanish speaking countries in Europe, Central, and South America.