Experience

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  Circulation Experti, Ltd.

  • White Plains, NY

  • Senior Vice President

    • 1986 - Present
    • White Plains, NY

    - Design and direct turn-key campaigns, events, and multi-year programs, providing comprehensive services, including: program development, event management, media relations, speech-writing, op-ed articles, podcast scripting, television treatments and celebrity services for such current and former clients as Colgate-Palmolive Company, IBM, Kraft Foods, and General Mills.- Develop and execute highly effective crisis management strategies, cause-related public relations programs, and constituency development activities that have generated positive media and public awareness for such clients as CHASE, Diageo, Miller Brewing Company, and Reebok International.- Generate top-tier media coverage, coordinating events, forums, and press conferences, and creating publicity materials that increase visibility for programs and initiatives launched by such clients as Colgate, Diageo, General Motors, IBM, Ryder System, the Jackie Robinson Foundation, KRAFT Foods, the African-American Athletic Association (founded by the late Arthur Ashe), and the Latino Organization for Liver Awareness (LOLA).-Conceive and coordinate business development initiatives and presentations that, over the years, have enabled Experti to add Colgate-Palmolive Company, IBM, Kraft Foods, General Motors, Reebok and General Mills to its client roster.- Establish professional alliances with video, photographic, sound, set and social media contractors, melding them with Experti staff, into one collaborative team, highly effective at servicing client needs.

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  Newsweek Magazine

  • General Reporter

    • 1984 - 1985

    Selected by Newsweek editors to be a member of the editorial team that provided onsite coverage of the 1984 Olympics. Promoted to general reporter and reassigned to the Los Angeles bureau following The Games. Provided regional coverage of news, lifestyle, foreign affairs, business, and sports.

  • Assistant Editor, Lifestyle & Fashion

    • 1983 - 1984

    Responsible for reporting and fact-checking Newsweek’s “Lifestyle” and “Fashion” sections. Also contributed reporting to cover stories and major features and provided weekly story suggestions, many of which were selected by the editors to run in the pages of the magazine.

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  Inside Sports Magazine

  • New York, NY

  • Senior Researcher, Assistant Articles Editor

    • 1980 - 1982
    • New York, NY

    .Contributed reporting for features authored by staff editors and freelancers and fact-checked major stories. Also managed “The Fan” column, ghost-writing submissions for such celebrities as Jose Feliciano and Grover Washington Jr., and reviewed unsolicited manuscripts for possible inclusion in the magazine.