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Bio

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Tariro Karira is a seasoned marketing professional with a strong background in sales and customer service. She is proficient in English, Shona, and has limited working proficiency in Nyanja. Karira's skills include marketing, customer service, sales, marketing strategy, and management, with expertise in social media marketing, advertising, and new business development.

Credentials

  • ESG Risks and Opportunities
    University of Pennsylvania
    Mar, 2024
    - May, 2026

Experience

  • Namene
    • Lusaka, Lusaka Province, Zambia
    • Sales and Marketing Manager
      • Jul 2023 - Present
      • Lusaka, Lusaka Province, Zambia

      I oversee all aspects of commercial sales operations, successfully launching and expanding commercial product lines across multiple provinces. My responsibilities extend to managing partner relations, gathering impactful stories, and reporting on our social and environmental contributions. Additionally, I ensure brand visibility and conduct market research in alignment with global guidelines. Collaborating closely with cross-functional teams, I ensure that our products, communications, and initiatives meet the needs of our clients. Through strategic partnerships and effective project management, I drive sustainable growth and reinforce our organization's reputation as a leader in sustainable business practices.In my current role, I strategically steer marketing and communication efforts, prioritizing community engagement and partnership management. I uphold a customer-centric approach, tailoring initiatives to diverse audiences and reinforcing brand consistency across channels. Through proactive PR and communication strategies, I enhance our brand's reputation and influence, fostering meaningful connections within the communities we serve, and solidifying our position as a trusted ally committed to positive social and environmental impact.

    • Head of Marketing and Communication
      • Aug 2022 - Jun 2023
      • Zambia

      As Head of Marketing and Communication, I orchestrated strategies merging marketing with community engagement, CSR, and partnerships, emphasizing brand consistency and customer-centricity. I fostered relationships with community leaders, ensuring our initiatives resonated with diverse audiences. Through effective PR and communication, I elevated our brand's reputation and impact, driving meaningful connections and amplifying market presence.

    • Business Development Manager
      • Apr 2019 - Jul 2022
      • Zambia

      As the Business Development Manager at The Ad Store, I led strategic initiatives to drive growth and foster partnerships with clients across diverse industries. Collaborating closely with organizations, I developed tailored advertising and marketing strategies to achieve their goals. My role involved managing portfolios encompassing branding, media, content, and digital solutions, ensuring comprehensive support for clients' marketing endeavors. By leveraging industry expertise and fostering strong client relationships, I contributed to the agency's success in delivering impactful and innovative advertising campaigns.

    • customer relations controller
      • Oct 2014 - Aug 2017

    • sales and marketing executive
      • Aug 2010 - Sep 2014

Education

  • 2020 - 2023
    University of Lusaka
    Bachelor of Science - BS, Marketing

Suggested Services

This profile is unclaimed. These are suggested service rates with 0% commision upon successful connection

Industry Focus. “Renewables & Environment”

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