Experience

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  New Orleans Film Society

  • New Orleans, Louisiana, United States

  • Marketing Coordinator

    • Sep 2022 - Present
    • New Orleans, Louisiana, United States

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  Talent Activated

  • New Orleans, Louisiana, United States

  • Lead Production Assistant at ESSENCE Festival of Culture

    • Jun 2023 - Jul 2023
    • New Orleans, Louisiana, United States

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  Vedere Ventures

  • New Orleans, Louisiana, United States

  • Freelance Marketer

    • Feb 2022 - Oct 2022
    • New Orleans, Louisiana, United States

    • Created weekly LinkedIn social postings for Vedere Ventures and Moon Mission Media by sharing articles related to each brand’s industry, writing engaging copy and including an effective call to action to each post in order to increase website traffic and social media interaction• Updated the Fitness Industry Technology Council’s (FITC) monthly email marketing newsletter utilizing MailChimp, by editing the newsletter copy and designing visuals through Canva to inform Fit-C subscribers on upcoming events, announcements, and company updates• Conducted Twitter social listening for VertiMax through Sprout Social by searching brand, sports, and fitness related hashtags and commenting on posted tweets that help to initiate social engagement and spread brand awareness • Monitored the Instagram community engagement of Piloxing by responding to company mentions from social posts, hashtags, and direct messages, while also reposting content to Piloxing’s Instagram stories, resulting in an increase of user generated content

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  ThriveDX (formerly HackerU)

  • New Orleans, Louisiana, United States

  • Social Media Coordinator

    • Mar 2022 - May 2022
    • New Orleans, Louisiana, United States

    Social Monitoring • Monitored existing ThriveDX social channels through native logins and the AgoraPulse SMM software to track social community engagement and respond to company mentions Social Media Strategy Development • Conducted an extensive social media audit of the ThriveDX Instagram, Twitter, and Facebook accounts to track social media progress and identify areas of improvement• Analyzed TikTok’s social media algorithm to formulate a recommendations list on how ThriveDX could strengthen their competitive advantage and adapt to TikTok’s platform structure, which resulted in launching the ThriveDX TikTok account • Established the social media goals and guidelines of ThriveDX through creating a social media plan that emphasized posting frequency, suggested social spend, and new content development strategies intended to provide consistency across all social channels Content Creation• Transformed raw footage of company events into branded TikTok event recap videos, by conducting video breakdowns and drafting a video editing strategy to share with the design team for content production• Proposed that an existing company advertisement video be repurposed by the design team into bite-sized content and used for social media posting and video marketing • Created an Instagram social content calendar for the month of May that highlighted creative content types, topics, post copy, and hashtags related to ThriveDX, higher education, and the tech industryMedia Outsourcing• Researched potential media opportunities that connect to the brand principles and guidelines of ThriveDX through the Help A Reporter Out (HARO) database • Conducted a Fiverr search on experienced TikTok content creators, in an aim to guide the social media team through the process of outsourcing new talent to edit and produce TikTok video content

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  Whole Foods Market

  • New Orleans, Louisiana, United States

  • Amazon Prime In-Store Shopper

    • Nov 2021 - Feb 2022
    • New Orleans, Louisiana, United States

    • Performed detailed in-store customer shopping, through inspecting each item’s shelf life and packaging quality, while simultaneously ensuring that items met the proper weight or quantity listed on the customer’s grocery order• Packaged grocery items to be stored within the best preservation temperatures, by carefully bagging robust and fragile items, sealing and securing all grocery bags in an order, and properly labeling bags by temperature type of ambient, chilled, or frozen • Delivered assigned customer drop offs, through carefully transporting completed and packaged grocery orders to the desired pickup point of the customer• Demonstrated proficient cashier abilities by providing Amazon Prime and WFM shoppers with friendly service and consistent accuracy while handling all monetary transactions• Assisted team members during business rush hours in bagging customer groceries, returning non purchased items to their original shelves, and performing cart runs to ensure customer access to shopping carts upon store entry • Contributed to the overall organization of the WFM storefront by refilling low stocked utensils for food stations and maintaining the appearance of check out station displays

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  The Love Center DayCare

  • New Orleans, Louisiana, United States

  • Assistant Infant Teacher

    • Mar 2021 - Dec 2021
    • New Orleans, Louisiana, United States

    • Motivated infants to make developmental steps towards new mobility milestones as they explored the play area during tummy time• Adapted to the demanding feeding and diaper changing schedules of 6+ infants in order to soothe and calm them from long periods of crying• Organized the infant classroom to ensure infant safety from potential accidents and the spread of germs

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  Loyola University New Orleans

  • New Orleans, Louisiana, United States

  • Marketing Student

    • Oct 2020 - Aug 2021
    • New Orleans, Louisiana, United States

    Agency Model• Motivated and kept team on task, assigned team roles to accomplish overall goals, and coordinated team communications through providing updates on project materials, sharing needed documents, Web links, and files through slack• Formulated buyer personas by incorporating brand archetypes for client current consumer and potential clientele to distinguish specifics on buyer identity and assist in connecting to target audience resulting in greater client reach• Created social media strategy, conducted a social media audit for all active and existing social platforms, and launched a YouTube content calendar connecting the brand voice to all social channelsSocial Media Marketing• Developed competitor analysis for both small businesses and well-known candle brands creating a strategy to outperform competition and identify the brand’s niche competitive advantage• Initiated usage of Twitter social platform as the company had zero presence on Twitter in order to reach a new target audience and utilize ad features to spread brand awareness• Cultivated a detailed and user-oriented content calendar for Twitter account including trendy topics, informative tweets, promotional advertising, and Twitter’s poll and hashtag features to provide an engaging Twitter feed and create a community around customer feedback and brand interaction Branding & Content Strategy• Managed branding and content strategy for website by conducting thorough keyword research using Google Keyword Planner and establishing brand guidelines all while positioning the user as the focal point • Wrote all web content covering current events, best practices, quizzes, and listicles establishing an empowering brand voice that assists women with embracing their natural hair and identity• Aligned content to educational mission of the brand by providing audiences an engaging and supportive learning experience through welcoming consistent brand tone

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  B3 Consulting

  • New Orleans, Louisiana, United States

  • Administrative Support Leader

    • Nov 2020 - Nov 2020
    • New Orleans, Louisiana, United States

    • Canvassed New Orleans neighborhoods within the highest percentile of active voters to inform voters of election day and disperse candidate literature • Oversaw payroll distribution to campaign canvassers • Increased candidate awareness and campaign visibility through sign waving near voting polls resulting in voters volunteering to display candidate signs in their residential neighborhoods• Analyzed and tracked data inputs of surveyed active voters on their support to elect running candidates in their district using the MiniVAN Touch software

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  Audubon Zoo

  • New Orleans, Louisiana, United States

  • Guest Service Associate

    • Feb 2020 - Mar 2020
    • New Orleans, Louisiana, United States

    • Enhanced customer experience by greeting guests and engaging them in friendly conversation, while simultaneously directing guests to the proper entry point to purchase or redeem tickets• Received and scanned guest tickets while briefly explaining and distributing Zoo Scoop guides of activities, maps, and animal feedings throughout the exhibit• Operated the Audubon Carousel ride by initially reciting the ride rules and fun facts and conducting an observant walk through of the ride to ensure that all guests were properly seated and securely buckled in

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  New Orleans City Park

  • New Orleans, Louisiana, United States

  • Concessions Sales

    • May 2018 - Mar 2020
    • New Orleans, Louisiana, United States

    • Executed sales operations for large-scale community events by providing exceptional customer service within a fast-moving environment resulting in a positive brand experience for all customers • Generated $2,000 worth of revenue from sales within one of the largest events of the year by ensuring team operations went smoothly providing customers with a maximized user-experience• Fulfilled team closing duties of sanitizing food prep stations and tools to establish a clean and functional work environment

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  Office Depot

  • New Orleans, Louisiana, United States

  • Sales Consultant

    • Aug 2017 - Feb 2018
    • New Orleans, Louisiana, United States

    • Exceeded sales goal of SquareTrade protection plans by selling triple the required amount in second week of hiring• Demonstrated active communication between coworkers over radio transceivers to expedite guest check outs and customer service• Performed closing recovery of sales items at front entrance to ensure and organize proper product placement

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  Audubon Aquarium of the Americas Magic Memories LLC

  • New Orleans, Louisiana, United States

  • Lead Sales Photographer

    • May 2016 - Jul 2017
    • New Orleans, Louisiana, United States

    • Established front entrance one-way traffic by directing guests to the facility starting point and maintaining control of large crowds • Surpassed weekly capture goals by operating a Nikon D5600 to photograph visiting guests• Edited photos using Dark Room and Phoenix at a variety of three images per guest that enabled salespersons to promote product purchasing• Utilized the pause strategic sales technique and product knowledge to facilitate customer transactions, resulting in becoming a top seller • Recorded closing sales revenue using Vend POS system, to provide MOD with an accurate total of earnings made

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  Southern University and Agricultural and Mechanical College at Baton Rouge

  • Baton Rouge, Louisiana, United States

  • Student Recruiter

    • Aug 2015 - May 2016
    • Baton Rouge, Louisiana, United States

    • Increased student enrollment through administering one on one and group campus tours• Assisted senior recruiters with group check ins, audience participation activities, and the arrangement and distribution of SU paraphernalia during admissions High School Day event• Filed and organized admissions documents for incoming freshmen and transfer students• Created various spreadsheets in Microsoft Excel of up-to-date student contact information