Experience

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  POPxo

  • India
  • Technology, Information and Internet
  • 100 - 200 Employee

  • Sr. SEO Analyst

    • Oct 2019 - Present

  • SEO Analyst

    • Jan 2019 - Oct 2019

  • SEO Intern

    • Oct 2018 - Dec 2018

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  Selfstudy.co

  • Gurgaon, India

  • SEO & Digital Marketing Intern

    • Jul 2018 - Aug 2018
    • Gurgaon, India

    • Did internship in the field of SEO & Digital Marketing from selfstudy.co for a period of 45 days (10 July’18 to 23 Aug’18) and learnt various aspects of the job:- Worked on On-page optimisation (Broken Link Check, Website Analysis, Keywords Selection, Meta Tagging, Content Optimisation, Alt tag on images,etc) and decreased bounce back rate by 2% . - Performed Off-page optimisation (Search Engine Submission (google,yahoo,bing, etc) , Directory Submission, Article Submission, Blog Submission,etc) and increased organic view by 3% .- Prepared social media content calendar for the month of July and Aug and wrote content (effective tag lines, catchy headings,etc) for social media postings and increased traffic on website by 2% .- Analysed company’s online presence and created business profile in various sites to increase brand awareness.- Created engaging social media strategies and also co-ordinated with designing team to create engaging post.- Assisted senior marketing manager in developing campaign and did SMS campaign for the product resulted in increased sales by 5%.- Mangaing daily SMO activities including festivals offer campaign, post creation, performance report, etc.

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  Tata Consultancy Services

  • India

  • Process Analyst

    • Apr 2013 - Feb 2018
    • India

    Projects and Achievements:• Lowered debt loss percentage from 57 % to 10 % by identifying the accounts which are not getting allocated to external agency due to incorrect process step defined by the client. • Reduced number of queries rasied to onshore from 13 % to 0 % by providing resolution at offshore which resulted in reduction in Turn Around Time (TAT) of processing a case.• Minimised debt loss percentage by identifying the actual outstanding amount present on the account.• Green belt certified. • Analysed and processed sample accounts as per client specification resulting in transmission of two processes from onshore to offshore.• Received three awards for being best process enabler from client’s end and two times from the organisation for being best performer.Roles and Responsibilities:• Managing a team of 25 associates, providing training to new members, monitoring their performance and perform quality check on the accounts completed by them. • Preparing daily MIS report as per SLA (Service Level Agreement) with a view to help management to take decision and track progress.• Reviewing new updates and circulating the same within the team. Maintaining several process related tracker, SOPs and preparing monthly dashboard.• Preparation and analysis of sample outputs for client before starting the live workflow process.Key Learning:• Ascertain why earlier attempts to contact the debtor have not been responded to within a reasonable period, if this is the case• Ascertain why an agreed repayment arrangement has not been complied with, if this is the case• Investigate whether the debtor has changed their residential/business location without informing, when there are grounds for believing this has occurred.• Analysing external agency query and advise them of necessary actions to be taken and strategies for collecting bad debt.

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  Vista Web Services

  • Kolkata Area, India

  • Internship - Junior Business Development Manager

    • Dec 2011 - Jul 2012
    • Kolkata Area, India

    Worked in Vista Web Services as a Junior Business Development Manager for a period of 6 months and acquired three projects for the business.Roles/Responsibilities and Key Learning : - Identifying new business opportunities in US and reviewing customer's requirement for bidding.- Negotiated with clients to fine-tune terms associated with each bid.- Followed up with the client for the proper execution of the project .- Co-ordinating with the development team for the proper execution ensuring timely completion of the project.