Experience

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  Susan Gibson

  • Phoenix, Arizona

  • Event Marketing Consultant and Event Strategist

    • Jun 2015 - Present
    • Phoenix, Arizona

    Every event, meeting or conference is a communication opportunity. I have more than 20 years of experience in the meeting and event industry. My role as your personal, strategic, event marketing specialist is to help you deliver exceptional events.How will I help you do that? This means I can sa...

• 

  JBS and Associates

  • Laguna Beach, CA

  • Meeting Planner/Account Executive

    • Jul 2014 - Jun 2015
    • Laguna Beach, CA

    Account Executive/Meeting Planner for PFAC (Professional Fiduciaries Association of California) 2015 Annual Conference. Responsible for the production of the 600+ annual conference which came with space, budget, site selection, vendor negotiations, conference web design/marketing, volunteer coord...

• 

  National Academy of Sports Medicine (NASM)

  • Chandler, AZ

  • Live Events Manager

    • Oct 2011 - Jun 2014
    • Chandler, AZ

    Plan, coordinate and secure locations for more than 100 events for NASM throughout the US. Oversee the coordination of 30 NASM instructors and their travel coordination. In my first year, played a vital role in increasing profit margins by more than 40%.

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  HelmsBriscoe

  • Phoenix, AZ

  • Global Account Manager

    • Jul 2003 - Oct 2011
    • Phoenix, AZ

    Provided meeting planning services to corporate meeting planners, executive assistants, association executives, educators, directors, and leadership teams. Provided RFP development, site selection, contract negotiation and strategic marketing planning.

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  The Champion Group

  • Phoenix, AZ

  • Event Consultant

    • 1995 - 1996
    • Phoenix, AZ

    Coordinated logistics and details of numerous festivals, banquets and special events.

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  Alcone Promotion

  • Irvine, CA

  • Special Event Manager

    • 1988 - 1990
    • Irvine, CA

    Supervised and managed exclusive sales event for American Isuzu Motors Inc. (Isuzu) from concept to completion. Managed staff of (5o) and responsible for budget of $350K. Produced successful profit margin of 36%.

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  American Youth Soccer Organization HQ Office

  • Hawthorne, CA

  • Meeting Planner and PR Coordinator

    • 1982 - 1987
    • Hawthorne, CA

    Organized and coordinated (10) sectional meetings and (1) National meeting, ranging in size from 100-1000+. Developed and directed all in-house design for marketing and PR materials.

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  MAS (Marketing Association Services)

  • Santa Monica

  • Trade Show and PR Coordinator

    • Jan 1985 - Oct 1985
    • Santa Monica

    Assisted Manager for International Woodworking & Manufacturing Show @ LA Convention Center. Coordinated pre-show opening theme event, extensive seminar/speaker program, produced and distributed press releases.