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Susan E. Burton is a seasoned communications professional with 30+ years of experience in corporate communications, marketing, and project management. She has held leadership roles in healthcare and insurance organizations, overseeing organizational communications, managing teams, and developing strategic plans. With expertise in corporate communications, marketing, and non-profit management, Susan has a strong track record of producing award-winning annual reports and videos. She is a skilled project manager with experience in managing large-scale initiatives and coordinating efforts with public relations and marketing teams. Susan holds a BA in Economics from Binghamton University and has worked with top organizations such as Baystate Health, CIGNA, MassMutual, and The Segal Company.

Experience

    • United States
    • Hospitals and Health Care
    • 700 & Above Employee
    • Director, Communications
      • May 2015 - Dec 2019

      Oversee organizational communications for health system that includes 5 hospitals, close to 100 practices and over 11,500 employees. Communicate large-scale initiatives to internal audiences, including physicians, leaders and all employees. Provide communications support to leadership and business and clinical departments as needed for patient information and hey messages.Oversee video production and manage Creative Services. Oversee corporate communications, including newsletters and email publications, human resource communications, executive speeches and presentations and coordinate efforts with public relations and marketing teams. Manage high performing team of eight communications and creative services professionals.Produce award winning annual reports and videos.

    • Manager, Communicatons
      • Apr 2007 - May 2015

      Manage organizational communications for largest health system in western Massachusetts, including 10,000 employees, three hospitals and 90 medical practices. Oversee all corporate communications, including newsletters and e-mail publications, video production, human resource communications, executive speeches and presentations and coordinate efforts with public relations and marketing teams. Manage and mentor staff of three professional communications specialists and multiple freelancers.

    • Manager, Provider Communications
      • Nov 2005 - Apr 2007

      Managed all provider communications and content for provider portal.

  • MassMutual
    • Springfield, MA
    • Communications Consultant/Editor
      • 1996 - 2002
      • Springfield, MA
    • Consultant
      • 1982 - 1990

      Worked as a communications and benefits consultant.

    • Senior analyst
      • 1982 - 1985

      Developed budgets for benefits for collectively bargained plans. Designed flexible benefits plans.

Education

  • 1976 - 1980
    Binghamton University

Suggested Services

This profile is unclaimed. These are suggested service rates with 0% commision upon successful connection

Industry Focus. “Public Relations and Communications”

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