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Bio

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Susan Canelli is a seasoned marketing and sales professional with extensive experience in trade shows, sponsorship, corporate events, and brand management. She has worked with national and international clients to increase their brand awareness and market share, and has a strong background in face-to-face sales, phone communication, and marketing strategy. With experience in various industries, including foodservice, publishing, and advertising, Susan has developed a unique ability to build relationships and drive revenue through creative marketing programs and events. She is a skilled communicator and team player with a proven track record of success in fast-paced environments. Susan holds a Bachelor of Arts degree from Syracuse University and is a member of the Alpha Chi Omega Sorority.

Experience

  • Inside Sales Representative / Event Sales
    • The Golden Isles of Georgia, Sea Island, St. Si...
    • Account Manager / Contract to Hire
      • Aug 2015 - Sep 2016
      • The Golden Isles of Georgia, Sea Island, St. Si...

      Note: I spent January through May 2015 packing up and selling my home in Southport, Connecticut, and moved to St. Simons, Georgia the first week of August 2015. I have created marketing programs for national and international clients to increase their brand awareness and market share. I have w...

    • Inside Sales Representative
      • Oct 2014 - Nov 2014
      • Stamford , CT

      Provide internal phone support to Dental Professionals and sell the Philips Oral Healthcare portfolio to those Dental Professionals. Offering product lines in a consultative manner, matching customer needs, and being responsible for upselling and cross selling while providing outstanding support...

    • Sales Account Manager
      • Nov 1998 - Nov 2013
      • Norwalk, CT

      Sold cross sold three shows simultaneously: International Restaurant & Foodservice Show of New York; Western Foodservice & Hospitality Expo; Florida Restaurant & Lodging Show. Managed sales of key national accounts in foodservice industry. Worked competitive shows to pull market share...

    • Account Executive
      • 1997 - 1998
      • Fairfield, CT

      • Built new customer base for new launches• Instrumental in generating an entirely new market for the magazine

    • Sales Executive
      • 1996 - 1997
      • Manchester, VT

      • Worked with in-house designers for successful client ads and promotions• VNG went over forecast by 106% immediately after I came on board, the best average in VNG history and one of the best of seventy six properties owned by JCI

    • Sales Representative
      • 1995 - 1996
      • Bethel, VT

      • Full service production design agency. Sold print, radio, video• Snapshot: National Geographic TV, Vermont Life Magazine, Maple Grove Farms, Ben & Jerry’s

    • Sales Coordinator
      • 1984 - 1995
      • Milford, CT

      • Direct Mail printing company. Assisted sales force. Developed and qualified leads, created presentation mockups, initiated cold calls, brought in new business.• Snapshot: Spiegel, Reader’s Digest, National Geographic, Popular Science, Murata Pearl, Forbes

Education

  • Syracuse University

Suggested Services

This profile is unclaimed. These are suggested service rates with 0% commision upon successful connection

Industry Focus. “Marketing and Advertising”

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