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Supreet Sodhi is a seasoned marketing professional with expertise in product management, business development, and problem-solving. She has a strong background in launching products, developing marketing strategies, and analyzing customer needs. Supreet holds an MBA from Babson College and a Master of Science in Information Technology from Panjab University.

Experience

  • Smith & Nephew
    • Andover, MA
    • Marketing Intern - Advanced Healing Technologies
      • Jun 2012 - Aug 2012
      • Andover, MA

      • Involved in Advanced Healing Technology Division’s product launch strategy. Supported Sr. Market Manager in designing product re-launch plans and in downstream marketing activities• Worked on preparing the product launch guide and marketing collateral in collaboration with marketing communicati...

  • Pragmatic Marketing
    • Greater Boston Area
    • Pragmatic Marketing Certified for Practical Product Management
      • Jun 2012 - Jun 2012
      • Greater Boston Area

      Professionally trained on practical Product Management

    • Marketing Intern
      • Jul 2010 - Sep 2010

      • Conducted voice of the customer analysis to understand Prosperity Candle’s customer base, customer needs, product requirements and product purchase considerations resulting in improved product positioning• Developed recommendations on how to improve Prosperity Candle’s marketing message, online...

    • Marketing Consultant, Babson Consulting Alliance Program
      • Sep 2009 - Apr 2010

      • Developed a 5-year marketing and distribution strategy for a new product venture with a focus on building and maintaining the brand image while expanding distribution beyond current retail channel• Analyzed US chocolate industry, conducted strategic and financial competitive benchmarking, estim...

    • Business Development Officer
      • 2003 - 2009

      TechnoCreative is a new media agency focused on providing website design, web based application and outsourcing development services to domestic and international customers.• Established the company and took part in every aspect of day-to-day operations; performed duties including project deliver...

    • Business Analyst
      • Dec 2002 - Apr 2003

      • Analyzed technical and business feasibility for developing a hardware systems tracking solution; project resulted in ~15% improvement in internal hardware inventory tracking, ordering and management.

Education

  • 2009 - 2011
    Babson College - Franklin W. Olin Graduate School of Business
  • 2001 - 2003
    Panjab University
  • 1998 - 2001
    Apeejay School

Suggested Services

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Industry Focus. “Marketing”

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