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Sujata Gaur is a seasoned marketing professional with 20+ years of experience in managing international schools and ELT titles. She has expertise in data analysis, MIS reports, price management, and stock management. Sujata has worked with Oxford University Press India, Deputy Commissioner Office, and Sarvodaya Vidyalaya. She holds a Master of Computer Applications (MCA) degree from Indira Gandhi National Open University and a Bachelor of Science degree from Delhi University. Sujata is also certified in Digital Marketing.

Experience

    • India
    • Book and Periodical Publishing
    • 700 & Above Employee
    • Senior Marketing Executive
      • Apr 2014 - Present

      𝗜𝗻𝘁𝗲𝗿𝗻𝗮𝘁𝗶𝗼𝗻𝗮𝗹 𝗦𝗰𝗵𝗼𝗼𝗹 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗮𝗻𝗱 𝘀𝗮𝗹𝗲𝘀 𝘀𝘂𝗽𝗽𝗼𝗿𝘁- MIS reports (BW and SAP), business analysis/ sales data analysis- Handling customer’s product queries and coordinate/communicate with UK team - Price management𝗘𝘃𝗲𝗻𝘁𝘀 𝗮𝗻𝗱 𝗲𝘃𝗲𝗻𝘁 𝗣𝗿𝗲𝗽𝗮𝗿𝗮𝘁𝗶𝗼𝗻- Handling marketing, publicity and promotional material, create customized catalogues and price lists for India, sponsorship, gratis Management - Organize training & workshops by the UK trainers in India, Nepal and Sri Lanka𝗛𝗮𝗻𝗱𝗹𝗶𝗻𝗴 𝗔𝗹𝗹 𝗜𝗻𝗱𝗶𝗮 𝗽𝗿𝗼𝗱𝘂𝗰𝘁 𝗺𝗮𝘀𝘁𝗲𝗿 𝗰𝗿𝗲𝗮𝘁𝗶𝗼𝗻/𝗺𝗮𝗶𝗻𝘁𝗲𝗻𝗮𝗻𝗰𝗲/𝘃𝗮𝗹𝗶𝗱𝗮𝘁𝗶𝗼𝗻 & 𝘂𝗽𝗹𝗼𝗮𝗱 𝗼𝗻 𝗦𝗔𝗣/𝗔𝗖𝗘- International Schools, and local titles and correct/update the same after rigorously analysing various report and fields which are crucial for business decisions- Create CRM product master for school education new products𝗖𝗼𝗺𝗽𝗲𝘁𝗶𝘁𝗶𝗼𝗻 𝗔𝗻𝗮𝗹𝘆𝘀𝗶𝘀 𝗳𝗼𝗿 𝘀𝗰𝗵𝗼𝗼𝗹 𝗲𝗱𝘂𝗰𝗮𝘁𝗶𝗼𝗻𝗗𝗶𝗴𝗶𝘁𝗮𝗹 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 - Handling Periodic dissemination of information to promote international products, webinars and quizzes, etc. on Facebook, YouTube and website. Share information on new, digital products, webinars, online support etc. by e-mailers/Whats App.Handle OUPI website international page design and product information𝗘-𝗰𝗼𝗺𝗺𝗲𝗿𝗰𝗲 - Scrutinize School Education titles on E-commerce websites, analyses shortfall in sales, maintain stock on these portals, revenue details.- Reviewing e-commerce websites for SE titles, rectifying wrong classification and provide more comprehensive information in product template to update new/correct existing classification.

    • Marketing Executive
      • Aug 2012 - Mar 2014

      - Setting effective processes and support for international schools & international ELT titles, data analysis, MIS reports, price Management, stock management, identify new international products and introduce these on SAP, handle customised print (EPZ/Reprint license) for Indian market,- All India product master creation/maintenance/validation and upload on SAP/ACE for International Schools, ELT, and local titles to maintain hygiene of product master and aim to provide correct MIS reports to support business decisions at different levels- Provide Marketing Support to School Education business by handling all India School Education Teacher’s Support material print and stock management

    • Marketing Coordinator
      • Apr 2009 - Jul 2012

      - Responsible for Creating and Updating contents on Websites. Developed content for OUPI computer science & science websites.- Created product presentations and quizzes- Administrator School Education Resource Intranet (uploading, updating the contents and provide login to users)- Handling teachers’ support material design & printing and coordinate with different teams’ editorial/product/design/vendors for smooth process - Developed content & participated in 'Faculty Development L. Research Center' events organised by OUPI annually to enlightening the recent technologies implementing in education.

  • Deputy Commissioner Office
    • New Delhi, Delhi, India
    • Program Coordinator
      • Apr 2008 - Mar 2009
      • New Delhi, Delhi, India

      Responsible for user training and technical support

  • Sarvodaya Vidyalaya
    • New Delhi, Delhi, India
    • Senior Computer Teacher
      • Apr 2001 - Dec 2006
      • New Delhi, Delhi, India

      Educate Computer Science & Informatics Practices subjects for classes XI & XII

Education

  • Indira Gandhi National Open University
    Master of Computer Applications - MCA
  • Delhi University
    Bachelor of Science
  • 2021 - 2022
    Digital Vidya
    Certified Digital Marketing Master Course (CDMM), Digital Marketing

Suggested Services

This profile is unclaimed. These are suggested service rates with 0% commision upon successful connection

Industry Focus. “Book and Periodical Publishing”

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