Okay, let’s calculate Sue’s rate. She has a broad range of skills, including Salesforce, e-commerce, and marketing strategy, which are in demand. However, her specific expertise in tourism and lead generation may not be as high-demand as other skills. Location is St. Petersburg, Florida, which is a growing market but not a major hub. Considering her skills and location, I’d estimate her hourly rate to be around $75, which is below average for a sales professional in the US. This rate is also lower than what I’d expect for someone with her level of expertise in marketing strategy and e-commerce.