Bio
Experience
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Suffolk University
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Marketing, Communications and Public Affairs
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Senior Web Editor/Information Architect/U /Web Site Builder
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Jan 2004 - Present
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Marketing, Communications and Public Affairs
Rearchitected Academic Catalogs, while managing a team that migrated content into a redesigned web site and CMS environment. Designed formatting standards that feed content into academic departments throughout the University site.Developed new Information Architecture for Advancement.Developed and built Consumer Information content area.Developed Information Architecture, writing and editing copy for key University content areasCo-chaired Content Development Team for Site Redesign CommitteeManaged the development of more than 480 pages of new and revised Web copy in less than three months, writing and editing copy while directing a team of freelance writers.Wrote Content Management System and Web Content Usability training manuals for content providersChair, Web/Portal Content Analysis Team, responsible for Information Architecture of new PortalEstablished Information Architecture and promoted usability standards for new University Portal based on primary research with stakeholders and users groups.
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Photographer
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1968 - Present
Fine Art Photography
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Senior Communications Manager, Corporate Communcations
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May 1993 - Apr 2003
Responsible for copywriting, creative directing and producing sales and marketing materials including collateral, advertising, and direct mailWrote and produced senior executive presentations. Speech writer to 3 Fidelity presidentsSpearheaded and developed company intranetDeveloped online internal communications program Wrote and produced corporate videos for internal and outside audiences.Managed special communications Developed position papers and bylined executive white papersParticipated in development of sales strategies, RFPs and presentations to major bank prospects and clientsInitiated marketing communications plan that introduced database-managed micro-marketing programDeveloped first brand identity including design and editorial standard for Fidelity Advisor Funds
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Education
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Northwestern University
BA
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