Experience

• 

  lululemon

  • Canada
  • Retail
  • 700 & Above Employee

  • Guest Experience Lead

    • Jul 2023 - Present

  • Assistant Manager, Guest Experience

    • May 2022 - Jul 2023

  • Key Leader

    • Oct 2021 - May 2022

  • Educator

    • Aug 2021 - Oct 2021

  • Educator

    • Nov 2020 - Aug 2021

• 

  PERI Formwork Systems, Inc.

  • Germany
  • Construction
  • 700 & Above Employee

  • Marketing Coordinator

    • Sep 2016 - May 2020

    • Responsible for supporting marketing initiatives and brand awareness for the organization communicating product positioning and messaging to differentiate products to increase performance and expand visibility. • Spearheaded the design for all marketing collateral crafting direction for copy and content creation to ensure the value proposition was clearly communicated, i.e., brochures, domestic public relation and media, print magazines and digital campaigns.• Worked closely and collaborated with the product development team to ensure product positioning, messaging, and strategies were implemented into marketing collateral creation and development.• Instrumentally assisted the entire planning, organization and execution for 2 annual industry tradeshows and an annual sales meeting from beginning to end including, establish scope of work, contractual negotiations & agreements for vendor selection, coordinate logistics, attendee registrations, and marketing and promotional needs.• Planned, organized and managed customer ‘lunch and learn’ events working closely with local sales reps in over 20+ cities across the US to promote the launch and training of new products ultimately resulting in $700k in sales.• Identified the need to streamline the internal branded merchandise store to an on-demand purchasing platform. Spearheaded the vetting process to source a vendor eliminating $200k in inventory costs and more product variety for sales team and their customers.

  • Marketing Associate

    • Mar 2016 - Sep 2016

• 

  AXIOS Industrial Group

  • Freelance Brand Consultant

    • Jul 2017 - Sep 2017

    - Developed the brand strategy and logo design for AXIOS Industrial Group from ideation to completion.

• 

  Society for Clinical Research Sites

  • Ellicott City, MD

  • Intern

    • May 2013 - Aug 2013
    • Ellicott City, MD

    - Organized and combined company databases- Recruited members- Planned and managed employee apparel, social media marketing, and client attendance for the yearly summit.

• 

  Live in Fitness Enterprise

  • Intern

    • May 2011 - May 2011

    Utilized organizational, time management, and decision-making skills in completing a wide variety of administrative office procedures: including filing documents, performing data entry, scheduling client meetings, etc.