Experience

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  BEGA

  • Carpinteria, CA 93013

  • Sr. Regional Sales Manager

    • Feb 1995 - Present
    • Carpinteria, CA 93013

    Sales Management Experience• Manage and coordinate activities of independent sales representatives in the Western Region.• Responsible for selecting, interviewing, and hiring new representatives.• Frequent territory visits to train sales representatives on products, and presentation of products to lighting designers, architects, and engineers.• Implement sales promotions and new product introductions in assigned territories.• Assist sales representatives in product pricing and closing difficult sales.• Evaluate agency performance, and formulate, and implement strategies to meet sales projections.• equitably resolve complaints and problems while promoting and maintaining good customer relations.• Answer product modification, application, and installation questions from sales representatives, specifiers, distributors, and contractors.

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  CSL Lighting Mfg.

  • Valencia, California, United States

  • Western Regional Manager

    • Apr 1994 - Jan 1995
    • Valencia, California, United States

    Sales Management Experience• Manage and coordinate activities of independent sales representatives.• Responsible for selecting, interviewing, and hiring new representatives.• Frequent territory visits to train sales representatives on products, and presentation of products to lighting designers, architects, and engineers.• Implement sales promotions and new product introductions in assigned territories.• Evaluate agency performance, and formulate, and implement strategies to meet sales projections.• equitably resolve complaints and problems while promoting and maintaining good customer relations.• Answer product modification, application, and installation questions from sales representatives, specifiers, distributors, and contractors.

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  Kim Lighting

  • City of Industry, California, United States

  • Territory Sales Manager

    • May 1990 - Apr 1994
    • City of Industry, California, United States

    Sales Management Experience• Manage and coordinate activities of independent sales representatives in assigned territory.• Responsible for selecting, interviewing, and hiring new representatives.• Frequent territory visits to train sales representatives on products, and presentation of products to lighting designers, architects, and engineers.• Implement sales promotions and new product introductions in assigned territories.• Assist sales representatives in product pricing and closing difficult sales.• Evaluate agency performance, and formulate, and implement strategies to meet sales projections.• equitably resolve complaints and problems while promoting and maintaining good customer relations.• Answer product modification, application, and installation questions from sales representatives, specifiers, distributors, and contractors.Additional responsibilities include• Managed Application Engineering.• Supervised, coordinated, and scheduled activities of the Application Engineering Department.• Assist with lighting design, fixture selection, and layout preparation.• Designed, wrote, and implemented reports using Excel to improve the sales department's scheduling, tracking, and reporting capabilities.

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  Columbia Lighting Inc

  • Spokane, Washington, United States

  • Product Manager

    • Sep 1986 - May 1990
    • Spokane, Washington, United States

    As the product manager for parabolic and lens troffers, I played a significant role in product development and sales. My responsibilities encompassed creating market strategies, working closely with the sales, marketing, and engineering teams, conducting competitive analysis of rival products, identifying and addressing product gaps, and generating innovative ideas to foster growth.

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  Farrell-Cannon

  • Los Alamitos, California, United States

  • Outside Specification Sales

    • Oct 1983 - Sep 1986
    • Los Alamitos, California, United States

    During my time in this role, my primary focus was on outside-specification sales. This involved promoting our wide range of lighting products and services to a target group that included architects, engineers, and lighting designers.