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SR

Sobia Rajangam

Search Engine Optimization Manager at Apoyar
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Location
Coventry, England, United Kingdom, GB
Languages
  • English Full professional proficiency
  • Tamil Native or bilingual proficiency
  • Telugu Limited working proficiency
Skills
  • Html
  • Seo
  • Css
  • Web Design
  • Google Analytics
  • Show all
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Bio

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Credentials

  • Cross Border Project with Amsterdam University of Applied Science
    Coventry University
    Jun, 2024
    - Apr, 2026
  • Digital Advertising
    Semrush
    Feb, 2024
    - Apr, 2026
  • Marketing Analytics
    Semrush
    Feb, 2024
    - Apr, 2026
  • Technical SEO
    Semrush
    Feb, 2024
    - Apr, 2026
  • AdWords Search Certification
    Google
    Apr, 2017
    - Apr, 2026
  • AdWords Video Certification
    Google
    Apr, 2017
    - Apr, 2026
  • Google Analytics Certification
    Google
    Jan, 2016
    - Apr, 2026
  • Google Adwords Fundamentals
    Google
    Dec, 2015
    - Apr, 2026

Experience

  • Apoyar
    • India
    • Search Engine Optimization Manager
      • Feb 2023 - May 2024
      • India

  • i95Dev
    • United States
    • IT Services and IT Consulting
    • 100 - 200 Employee
    • Digital Marketing Specialist at i95Dev
      • Jul 2018 - Feb 2023

    • Digital Marketing Analyst
      • Jul 2018 - Jan 2023

  • JIVA InfoTech Inc
    • India
    • Digital Marketing Specialist
      • Jul 2018 - Oct 2021
      • India

  • Offergrid Networks Private Limited
    • Bengaluru Area, India
    • Digital Marketing Executive
      • May 2016 - Jun 2018
      • Bengaluru Area, India

      Search Engine Marketing (Google Ad-Words, Bing ads, Yahoo ads) Social Media Marketing (Facebook Marketing, Linkedin Ads, Twitter Ads), GTM(Google Tag manager)

  • Preksh Innovations Private Limited
    • Bangalore
    • SEO Analyst
      • Aug 2015 - May 2016
      • Bangalore

      SEO Analyst*Deep knowledge of On-Page and Off-Page Optimization & Link building* Detailed knowledge of technical SEO(Page Cache, Minification Of CSS & JS, Combine images using CSS sprites, Serve scaled images, gzip compression, Defer parsing of JavaScript, redirect strategies)* Experience working with CMS (WordPress, Magento) and HTML websites.* Manage all aspect of digital marketing including SEO, SEM, Display, Social Advertising, Email Marketing and Web Analytics.* Build, optimize, and scale effective digital marketing campaigns to drive user acquisition across major online advertising platforms like Google, Facebook.* Use Google Analytics tool to set up goals and asses the performance of all the campaigns.* Monitoring, optimising and reporting to maintain an optimum user experience, enhancing conversion rates to maximise conversion and engagement.* Setup Google Tag Manager (GTM) in all of our clients website to add or update website tags easily without bugging the IT folks.

  • Proinfo Systems Pvt Ltd
    • Bengaluru Area, India
    • SEO Assistant
      • May 2014 - Aug 2015
      • Bengaluru Area, India

      * Demonstrated understanding of search engine optimization* On-Page and Off-Page Optimization & Link building

Education

  • 2023 - 2024
    Coventry University
    Master's degree, Digital Marketing Management
  • 2024 - 2024
    Chartered Management Institute
    Master's degree, Level 7 certification in Leading Strategic Change through Creativity and Innovation
  • 2006 - 2010
    Anna University
    Bachelor’s Degree, CSE
  • 2005 - 2006
    Govt Higher Sec School Paravakkottai
    High School, maths biology

Suggested Services

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Industry Focus. “IT Services and IT Consulting”

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