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Bio

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Timothy Smith is a seasoned creative professional with expertise in Creative Direction, Art Direction, and Graphic Design. With over 20 years of experience in the field, he has worked with various clients, including McCann Detroit, Parabolic, and HoMedics, delivering high-quality designs and projects. He holds an MFA from the School of Visual Arts and a BFA from the University of Delaware.

Experience

  • The Smithwerx Studio LLC
    • Troy, Michigan, United States
    • Creative Specialist & Fine Artist
      • Aug 2016 - Present
      • Troy, Michigan, United States

      Versatile artist and art director with graphic design, retouching and digital production chops serving individuals, teams, groups and agencies of all sizes. www.theSmithwerx.comwww.TimothyAndrewSmith.artCurrent and past clients include: McCann Detroit, Skidmore Studio, Bloomin' Brands (Fleming's), Embassy Suites (Hilton), MacRay Events Center, MDR Innovation, Vimax Media, Gaco Sourcing, Parabolic, Aquent/Vitamin T, HoMedics, Roundtable6.

  • McCann Detroit
    • Birmingham, Michigan, United States
    • Production Designer
      • Feb 2023 - Jul 2023
      • Birmingham, Michigan, United States

      Supplementing the production studio team, I helped manage consistency and accuracy in design, layout and multiple deliverables over a large scale print and digital campaign for a major automotive client.

  • Parabolic
    • Birmingham, Michigan, United States
    • Production Lead & Creative Services Manager
      • Jul 2021 - Mar 2022
      • Birmingham, Michigan, United States

      As the Creative Manager and director of production I developed and led the team’s efforts to ensure precise processes were successfully executed. I ensured complete adherence to standards and fulfillment on all areas of production, vendor collaboration and delivery of final product. I was also key in effectively streamlining the stock image purchase processes reducing overhead costs.

  • Vimax Media
    • Madison Heights, MI
    • Art Director, Design & Creative Production
      • Dec 2017 - Jul 2021
      • Madison Heights, MI

      I developed custom branded multichannel content marketing for leading food retailers, wholesalers and foodservice companies through dynamic social media features and editorial design for print publications. I ensure our projects are impeccably designed and accurately prepped for release.

  • Parabolic
    • Birmingham, MI
    • Senior Art Director and Production Designer
      • Aug 2016 - Jan 2018
      • Birmingham, MI

      Freelance Creative and Production Lead of retail display concepts for presentations, including leading the art direction, retouching and creation/delivery of final print-ready files.

  • HoMedics
    • Commerce, MI
    • Art Director, Production Designer
      • Jul 2017 - Sep 2017
      • Commerce, MI

      In collaboration with the Creative Director and Project Managers, I led art direction, retouching, design and delivery of pre-press files exclusively for HoMedics branded CPG.

  • roundtable6
    • Royal Oak, MI
    • Senior Art Director, Production Designer
      • Oct 2016 - Apr 2017
      • Royal Oak, MI

      Design, Art Direction, Retouching and Presentation Designer forming new business presentations, logo designs and collateral development in creative collaboration with agency leadership. Clients included: Wayne State University, Ally Bank & Magna.

  • The Mars Agency
    • Southfield, MI
    • ACD Studio Director, Senior Designer, Team Leader
      • Apr 2013 - Aug 2016
      • Southfield, MI

      As the ACD Studio Director, I managed daily workflow and project delegation to a team of up to 25 designers, retouchers, pre-press artists and proofreaders. Handled interviewing of freelance and full-time candidates as I collaborated with the SVP GCD to rebuild and unify the internal studio team, establishing it as a solid group of talented designers and artists as it expanded. Key achievements:• Led the creative studio team as well as initiated and ran a new additional division of the studio, named 'Clutch', which was specifically intended to handle abundant quick-turn needs outside of the traditional agency process, generating new revenue streams from clients including MillerCoors.• Appointed as the agency's brand steward for the newly acquired T-Mobile client. I reported directly to the Creative Director and was responsible for assigning creative and production projects to the team, managing the organization of the on-boarding of assets and overall adherence to brand guideline standards.• Collaborated regularly with the SVP Operations Director, project managers, print production directors and creative leadership to kick-off projects, line up the best people for the work and ensure our timeline goals were consistently met.• Excellent project time management, prioritizing, scheduling and delegation of assignments, time sheet reviews and approvals.• Employee and team mentoring; encouraging designers to broaden their craft by exploring their talents with expanded software capabilities, as well as initiating and taking part in volunteer monthly themed sketch projects.• Introduced new workflow processes to streamline and better manage the pace of project traffic going through the studio.• Adobe Creative Suite pro: Expert with InDesign, Illustrator and Photoshop. Exceptionally skilled with art direction, design, traditional illustration, pre-press file prep and retouching.

  • Saatchi & Saatchi
    • Greater New York City Area
    • Senior Art Director, Designer, Team Leader
      • Feb 1999 - Apr 2013
      • Greater New York City Area

      For nearly 14 years, I had been the Studio Lead for Olay's (P&G-Beauty) print and digital developmental achievements. I was an integral part of the Olay team as we grew into the first P&G $1B brand. We launched several successful products in this time including Total Effects, Definity, ProX and Regenerist, among others. In late 2008, Saatchi & Saatchi's digital production studio was absorbed into the Publicis Groupe organization Mundocom Worldwide, (later renamed as Prodigious), yet still remained housed within the Saatchi offices on Hudson Street. As a result of the merger, this strengthened my role as I closely collaborated with other senior creatives to oversee and ensure Olay's consistent, flawless design and retouching while ensuring meticulous adherence to the brand's standards.

Education

  • 1995 - 1997
    School of Visual Arts
    MFA, Fine Arts / Illustration
  • University of Delaware
    BFA, Fine Arts, Illustration, Art History

Suggested Services

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