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Siremon Thongparn profile image

Siremon Thongparn

Head of Online Marketing at Shopee
Intro Book
Siremon Thongparn, a seasoned marketing professional with expertise in public speaking, business strategy, and leadership, hails from Bangkok, Thailand, with fluency in English and Thai.
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Location
Bangkok, Bangkok City, Thailand, TH
Languages
  • English Full professional proficiency
  • Thai Native or bilingual proficiency
Skills
  • Public Speaking
  • Visualization
  • Business Strategy
  • Leadership
  • Photography
  • Show all
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Bio

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Siremon Thongparn is a seasoned executive with a proven track record of driving business growth and innovation. As Head of Online Marketing at Shopee, he spearheaded influencer affiliate incentive schemes, ran growth programs, and optimized costs, yielding significant results. With a strong background in HR, Siremon has also led teams in various capacities, including as a Regional HR Business Partner and Management Associate at Shopee. His expertise spans multiple industries, including finance and consulting, having worked with PwC and YCP Group. Siremon holds a Bachelor of Business Administration from Chulalongkorn University and is fluent in English and Thai.

Experience

  • Shopee
    • Singapore
    • Technology, Information and Internet
    • 700 & Above Employee
    • Head of Online Marketing
      • Feb 2024 - Present

    • Assistant Manager, Affiliate Marketing
      • Feb 2023 - Feb 2024

    • Team Lead, Affiliate Marketing
      • Feb 2022 - Feb 2023

      • Design Influencer Affiliate incentive schemes, run growth programs, and optimize cost

    • Senior Associate, Regional HR Business Partner
      • Jun 2021 - Jan 2022

      • Harmonized resignation processes across offices and developed HRBP diagnostic tool for reporting and analysis.• Provided HR business partnering to SG People Team Senior Leaders, with focus on revamping new hire onboarding program and reviewed Team Assistants scope and career progression.

    • Management Associate (Global Leaders Program)
      • Jun 2019 - May 2021

      • Rotated across Operations, Business Development, Marketing in TH office and Product Management in SG Regional Team• Drove initiatives including AirPay wallet KYC improvements, Priority Seller Program, 2020 year-end mega campaigns• Led a team of 10 members in the Philippines Ads Team

  • YCP Group
    • Bangkok Metropolitan Area, Thailand
    • Consultant Intern
      • Jun 2018 - Jul 2018
      • Bangkok Metropolitan Area, Thailand

      • Consolidated customer voices from top review sites in TH, ID and PH to better understand product and service performance of a leading Japanese food and beverage client• Set selection criteria, conducted research and shortlisted 5 Thai property management companies to assist M&A project for a Japanese property trust corporation

  • PwC
    • Bangkok Metropolitan Area, Thailand
    • Audit Intern
      • Dec 2017 - Jan 2018
      • Bangkok Metropolitan Area, Thailand

      • Performed audit on tax, revenue and debt instrument of a multinational financial services firm

Education

  • 2015 - 2019
    Chulalongkorn University
    Bachelor of Business Administration (B.B.A.), Accounting
  • 2003 - 2015
    Ramkhamhaeng Advent International School
    3.99/4.00

Suggested Services

This profile is unclaimed. These are suggested service rates with 0% commision upon successful connection

Industry Focus. “Technology, Information and Internet”

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