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Sheldon Knaggs profile image

Sheldon Knaggs

Product Manager at SNB Group UK
Intro Book
Seasoned product manager with 10+ years of experience in gambling and esports.
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Location
Muğla, Türkiye, TR
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Bio

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Sheldon Knaggs is a seasoned product manager with 10+ years of experience in the gambling and esports industries. He has a strong background in data analysis, content management, and team leadership. Sheldon holds a Business Science degree from the University of Cape Town.

Experience

  • SNB Group UK
    • Product Manager
      • Oct 2023 - Present

  • Lunatech
    • Remote
    • Technical Product Manager
      • Jun 2022 - May 2023
      • Remote

  • Esports Entertainment Group (NASDAQ: GMBL)
    • Product Owner
      • Sep 2021 - Jun 2022

    • Business Development Analyst
      • May 2021 - Sep 2021

    • VIE Marketing Manager
      • Mar 2021 - May 2021

  • Betway Group
    • Cape Town, Western Cape, South Africa
    • Behaviour Analyst
      • 2017 - 2018
      • Cape Town, Western Cape, South Africa

      Responsible for creating a model to accurately predict customer behaviour in the Gambling Industry.

  • DigiOutsource
    • South Africa
    • Entertainment Providers
    • 700 & Above Employee
    • Content Marketer
      • 2016 - 2017

      Responsible for creating and maintaining content for Betway Sports.Involves Content Management, as well as Customer Retention. Accomplishments● Identified a unique method for grouping customers● Responsible for the refurbished method of filtering customers.

    • eSports Operations Account Manager and Trader
      • 2015 - 2016

      A department started by myself and two other guys who identified a gap in the Betway product, and built it from the ground up. My main responsibility was handling the trading side of the business. Accomplishments● Took eSports to a top 10 sport across the business. ● eSports sportsbook of the month.

    • Customer Service Host
      • 2014 - 2015

      A company policy of starting in customer service within the betting industry. Partnered with Betway

  • PokerNews
    • Eastern Cape, South Africa
    • Content Management and Writer
      • 2012 - 2013
      • Eastern Cape, South Africa

      A website started with the goal of teaching poker in the simplest way. (learn.pokernews.com)

  • Poker Farm
    • Cape Town, Western Cape, South Africa
    • Poker Trainer and Manager
      • 2008 - 2011
      • Cape Town, Western Cape, South Africa

      A company built to train and manage poker players in Cape Town from an office.Managed and trained 120 players at the company’s peak.

Education

  • 2006 - 2009
    University of Cape Town
    Business Science, Economics

Suggested Services

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Industry Focus. “Technology, Information and Media”

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