Experience

• 

  Izwe Kenya

  • Kenya

  • Marketing Manager

    • Dec 2021 - Present
    • Kenya

• 

  Independent Marketing and Communications Consultant

  • Communications, Marketing and Business Development Consultant

    • Sep 2020 - Present

    Clients:- Designs by Shab (Interior Design) Service: Brand Development & Social media marketing consultation, Portfolio content development and design - SmartOps (Water & Air Recycling sector) ~ Service: Content Development - Alternative Energy Solutions Limited (Plastic Recycling & Energy sector) ~ Service: Content Development - EmpWel (Financial sector) ~ Service: Website Content Development - Westminister Consulting (Financial sector) ~ Services: Research, Development of Investor & Legislation decks, Content Development - Starkey (Healthcare sector) ~ Services: Brand Audit, Integrated Marketing and Communications Strategy - SkyTrend Networks (ICT sector) ~ Services: Brand Audit, Marketing Strategy, Digital Marketing, Content Development, Business Development

• 

  Tatu City

  • Kenya
  • Real Estate
  • 100 - 200 Employee

  • Head of Marketing and Communications

    • Jan 2020 - Jun 2020

    I managed marketing and communications for the largest urban city development project in East Africa. My work encompassed strategy development for and management of 18 brands under Tatu City, corporate communications, event management, marketing assets development, planning, implementation and analysis of digital campaigns, management of digital platforms, media and other stakeholder management, market research, marketing data analytics, preparation and management of budgets and reports & delivery of marketing and advertising strategies for the project. I also managed the corporate social responsibility portfolio for Tatu City.

  • Marketing and Communications Manager

    • Jan 2016 - Dec 2019

  • Marketing and Sales Coordinator

    • Jan 2015 - Dec 2015

    - Planned and executed marketing strategies and plans in coordination with the Head of Sales and Marketing - Accomplished business targets by preparing the annual Marketing, PR and CSR budgets by scheduling expenditures, analyzing variances, and initiating corrective actions - Communicated key strategic and product development messages across all media- Managed the company website - Created and managed the production of marketing material - Conducted marketplace analysis based on market research for brand development of each progressive phase of the project- Planed and executed Corporate Social Responsibility programs and analyzed impact on both the company and the beneficiaries - Prepared marketing reports and activity impact assessments- Prepared marketing related presentations for senior management and potential clients- Ensured compliance with company payment procedures

  • Marketing and Sales Associate

    • Jan 2014 - Dec 2014

    - Developed and regularly monitored the marketing budget- Prepared marketing and advertising strategies in liaison with the marketing head- Prepared marketing and advertising materials in coordination with the design agency and other vendors- Organised marketing and sales events, open houses, etc.- Liaised with real estate agents in the management of media representation for the project- Managed the social media front of the project- Coordinated the sales process between the buyer, lawyer and agent- Assisted in maintaining the sales database- Conducted sales briefings and site visits for potential clients

  • Project Management Associate

    • Jan 2013 - Dec 2013

    - Worked on contracts, working papers and supporting documents for the water, power and road development plans- Liaised with project consultants and government officials on development matters- Conducted research and analysis on existing and new real estate projects in Kenya to produce reports detailing financial, marketing and technical strategies - Supervised the company’s research consultant in field work and collection of transactional data- Prepared Request for Proposals (RFPs), Board documents and Expression of Interest letters- Executed document management- Managed the inquiries database and conducted surveys on the listed contacts to comprehend market demand and requirements- Liaised with external company secretary in legal matters- Oversaw the Corporate Social Responsibility team in the preparation of proposals and project assessments

• 

  Monash University

  • Malaysia

  • Welfare Officer - International Student Services

    • Apr 2009 - Apr 2010
    • Malaysia

    - Assisted international students with accommodation, health insurance, visas, and social well-being- Spear headed the Orientation tour programmes for international students- Carried out day to day office administrative duties- Organised the Cultural Diversity Day- Facilitated stage decoration and recruited and trained models for the Monash Cultural Night fashion show- Led the Décor Team for the Monash Welcome Back Party

• 

  CIO WebStudio

  • Pakistan

  • Assistant Web Content Developer

    • Dec 2008 - Feb 2009
    • Pakistan

    - Assisted with development of web-exclusive information covering business technologies and strategies- Assisted in recording interviews in the WebStudio and at external CIO events for podcasts including audio, video and live webcasts- Conducted the editing process of the recordings on Song Vegas editing software and formulated them into podcasts